Zoominfo

APRIL 15, 2018

You must also communicate the value of data within every department of your company—customer success, sales, marketing, IT, HR, etc. Everyone plays a vital role in data collection and maintenance and every department has an impact on your company’s revenue. Collect and maintain high-quality data.

Marketing & Strategy 170

Marketing & Strategy Marketing Automation Services Lead Scoring Lead Ranking 170

Zoominfo

JULY 29, 2019

Although most companies have now adopted some version of a data hygiene strategy, dirty data is still very much alive and well. How can it be that technology has come so far, and yet data quality issues still plague sales and marketing professionals? None of it would be possible without data. Click to tweet.

Data Hygiene 216

Data Hygiene Zoominfo Practices Marketing AI 216

Zoominfo

JANUARY 23, 2019

Instead, modern sales professionals find success by creating and reaching out to hyper-targeted lists made up of only the most qualified prospects. Just as you need to understand your product and the role it plays in the market, you also need to understand your buyers and the factors that drive them to make purchases.

Ad Building 100

Ad Building Peer-to-peer Ideal Customer Profiles Work Management 100

DealSignal

MARCH 17, 2023

Using cutting-edge machine learning algorithms, DealSignal identifies the most promising leads from a range of sources including social media, news articles, and job postings. At a high level, DealSignal and ZoomInfo offer similar services, but it’s the data coverage where DealSignal excels.

Zoominfo 52

Zoominfo Comparison Marketing Automation Services Ideal Customer Profiles 52

Zoominfo

JULY 30, 2019

Above all else, this branding mistake is the result of poor data hygiene. Without access to clean and accurate customer data, you’ll lack the insights you need to develop a comprehensive understanding of your target audience. From there, you can create buyer personas that fully represent your ideal buyers.

Paid Search Agency 193

Paid Search Agency Companies Brand Identity Branding 193

DealSignal

MARCH 22, 2023

So, how can you be sure that you’re gathering high-quality data and using it to its fullest extent? Here, we walk through six actionable lead-generation strategies you can implement today and explain lead-generation best practices that will help you fill the gaps in your data. Let’s dive in. #1

Lead Generation 52

Lead Generation Lead Scoring Lead Ranking Cost per Acquisition 52

Zoominfo

JANUARY 23, 2019

Instead, modern sales professionals find success by creating and reaching out to hyper-targeted lists made up of only the most qualified prospects. Just as you need to understand your product and the role it plays in the market, you also need to understand your buyers and the factors that drive them to make purchases.

Ad Building 182

Ad Building Peer-to-peer Ideal Customer Profiles Work Management 182

DealSignal

JUNE 3, 2021

So, how can you be sure that you’re gathering high-quality data and using it to its fullest extent? Here, we walk through six actionable lead generation strategies you can implement today and explain lead generation best practices that will help you fill the gaps in your data. Let’s dive in. #1

Lead Generation 52

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 52