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How to Grow Your Small Business with Data: 4 Practical Tips

Marketing Insider Group

It doesn’t matter if you’re a new company looking for a strong start or a town staple looking to break bad habits, you can always improve and grow your small business. Throughout this guide, we’ll look at four effective ways to use data to improve your small business practices to increase new and existing customer engagement and satisfaction.

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7 Questions to Answer When Planning Your Personalization Strategy

Content Standard

It’s no wonder personalization is one of the hottest topics in digital marketing. According to a McKinsey study , “Personalization at scale has the potential to create $1.7 What Are Some Examples of a Successful Personalization Strategy? trillion to $3 trillion in new value.”

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Top 9 Influencer Marketing Case Studies You Can’t Miss

SocialPilot

These personalities have a great online presence, and their audience strongly trusts them. Imagine the profit you can generate by combining these two different segments of businesses. Salesforce (#CNX23) Salesforce is a prominent name in the technology and B2B SaaS business world. billion by 2028. billion in 2024.

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A marketer’s guide to natural language processing (NLP)

Sprout Social

Its ability to understand the intricacies of human language, including context and cultural nuances, makes it an integral part of AI business intelligence tools. These insights give marketers an in-depth view of how to delight audiences and enhance brand loyalty, resulting in repeat business and ultimately, market growth.

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B2B Marketing 2022 Trends

The Lead Agency

The COVID-19 pandemic that has dominated our lives for the last 18 months has changed how we live both professionally and personally, and the B2B landscape is no different. To succeed with marketing campaigns in 2022, businesses will have to continue to adapt their strategies to suit buyer trends. Shift to A Digital Reality.

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Best BigCommerce Alternatives to Build Your Online Store

Optinmonster

This platform has helped tens of thousands of business owners set up shop and start selling their products online. That’s why, in today’s article, we’ll share the best BigCommerce alternatives to start your eCommerce business. You will also find apps for inventory management, business reporting, accounting, and much more.

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How Beef ‘O’ Brady’s streamlines customer experience

Martech

They can also troubleshoot if there is a hitch in one of their digital channels or with a third-party delivery partner. It allows us to get those data insights, and personalize offers and rewards with individualized customers.” For Beef ‘O’ Brady’s this means a presence on third-party ordering apps in addition to its owned channels.