Biznology

JANUARY 23, 2013

To reach cold prospects among business audiences, sales and marketing teams often begin by developing a list of prospective targets. Marketers can find just about every target company, title and job function they need from traditional list suppliers. There are more than 40,000 business lists available for rent in the U.S.,

Acquisitions 80

Acquisitions B2B Marketing Salesforce.com Work Management 80

Versium

JUNE 12, 2018

Unlike simplistic “select-based” lists that limit marketers to a finite set of attributes and rely largely on human intuition, Versium’s Predictive List Builder service uses powerful, customized predictive models that incorporate data from Versium’s proprietary LifeData® warehouse.

Conversion Rate 40

Conversion Rate Lead Ranking Paid Search Agency Automation 40

Zoominfo

OCTOBER 29, 2019

In business, people have become contacts and companies have become accounts — just a growing list of names and phone numbers in your CRM. But, the rapid influx of available data seems to be shifting businesses back to the basics and back to the who of it all. Let’s start at the beginning.

List Brokers 178

List Brokers Zoominfo Ad brokers Business 178

Biznology

FEBRUARY 9, 2016

This is where list research comes into play, and it’s a confusing B2B data world out there, as many potential list sources have popped up in the last 10 years. B2B contact level data decays at a surprisingly high rate , so insure the source is accurate by testing a sample of 100 if the list vendor will provide it.

Direct Marketing 80

Direct Marketing Marketing Management B2B Marketing Paid Search Agency 80

eDataSource

NOVEMBER 14, 2019

At the time the EU didn’t have the regulations it has today; things were a lot looser, and one thing that was particularly loose was mailing lists, buying them and renting them (both B2B and B2C). List brokers we’re doing really good business there. It’s the lifeblood of our business.

Deliverability 44

Deliverability CAN-SPAM Ideal Customer Profiles List Brokers 44

Martech

FEBRUARY 5, 2024

. “I get 50 emails a week from folks trying to sell me lists from events, verticals, competitors, etc. Despite the low initial costs offered by aggregators and list brokers, there remains work to be done and costs to bear as marketing and sales work the leads. Business email address Subscribe Processing.

Lead Gen 99

Lead Gen Paid Content Cost per Lead Sales Management 99

Optinmonster

MAY 9, 2024

Are you looking for new ways to grow your business? Not sure how to build a mailing list or what are its advantages? For some business owners, email marketing may seem archaic. However, email remains one of the most powerful forms of business communication. Buying email lists from list brokers is a bad idea.

Ad Building 92

Ad Building Ad Exchange List Brokers Email Marketing 92

DealSignal

APRIL 5, 2018

Oh, we used one of the systems that sales uses for data, I won’t name names, but, you know, we used one of those systems we pulled a list out of it or we bought a list from a list broker and now I just got a warning or got shut off from a marketing automation system and now, you know, I’ve had the worst experience I could have as a marketer.

Top of Funnel 45

Top of Funnel Work Management Marketing Automation Services Marketing Management 45

The Customer

AUGUST 30, 2019

Business Insider ran an article last year about how “Stores ‘bludgeon’ their customers ‘to death’ with emails.” The FTC has published a discouragement of this practice, known as list brokering, warning that these lists are often assembled “using illegal means.”). Brand emails can be controversial.

Brand Identity 52

Brand Identity Branding Work Management CAN-SPAM 52

Online Marketing Institute

JULY 31, 2009

Posted by: Rebekah Donaldson | June 16, 2008 at 02:14 PM Getting the right leads can only be done through an effective "list broker" and basically no other way. What is the core functionality that should be part of any good lead scoring methodology for a small business?

Lead Ranking 40

Lead Ranking Lead Scoring Enterprise Management Work Management 40