Industrial Marketing Today

MAY 14, 2010

What do you do when the bulk of your marketing content, with the exception of case studies is product focused? I’d like to produce research with some metrics but that too costs quite a bit, especially from someone reputable like Forrester. How do you shift the focus from you or your company to your prospects and customers?

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Marketing Insider Group

SEPTEMBER 14, 2020

In case you are counting. One of our favorite content marketing ROI case studies comes from Tiger Fitness. Approximately 66% of people have discovered a new business on Twitter. Blogging Stats. Industries that blog tend to reach 55% more web traffic. Blog posts are among the most shared content online.

Stats 264

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 264

B2B Marketing Zone Posts

DECEMBER 1, 2010

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. The following are the top items from featured sources based on social signals. What is it?

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Hubspot

MAY 23, 2014

In their B2B Content Marketing: 2014 Benchmarks, Budgets, and Trends report, the Content Marketing Institute and MarketingProfs found that 76% of B2B marketers still make blogs a part of their content marketing strategy. The company encourages readers to use its blog feed to ensure they get new content the minute it goes live.

Paid Search Agency 28

Paid Search Agency Companies B2B B2B Thought Leadership 28

B2B Marketing Zone Posts

JULY 7, 2010

Great B2B Marketing Stats (in a GREAT format!) - CK’s B2B Blog , June 13, 2010 As marketers, data, statistics and factoids are our friends. They help to support our arguments, enable us to build our business cases and they shine light on new opportunities and emerging market segments that hold potential for our offerings.

Social Media 40

Social Media Inbound Marketing Enterprise Management Social Marketing 40

Single Grain

JUNE 17, 2019

1) Study Your Readers. For example, if you run a blog for CXO-level professionals, then posting beginner level content might irk the audience. Here’s an example : Case Studies – Such content pieces work well with readers who are close to making a purchase decision. Click here to download your free guide right now!

Tips 111

Tips Lead Scoring Lead Ranking Banners 111