Remove Business Blogging Remove Case Studies Remove Forrester Remove Media Plans
article thumbnail

7 Strategies for Using Content to Market Industrial Products

Industrial Marketing Today

What do you do when the bulk of your marketing content, with the exception of case studies is product focused? I’d like to produce research with some metrics but that too costs quite a bit, especially from someone reputable like Forrester. How do you shift the focus from you or your company to your prospects and customers?

article thumbnail

Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. The following are the top items from featured sources based on social signals. What is it? That’s a pity. who knows?