This site uses cookies to improve your experience. By viewing our content, you are accepting the use of cookies. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country we will assume you are from the United States. View our privacy policy and terms of use.

Remove marketing-plan persona
Remove Bulldog Solutions Remove Process Remove Purchase Related Topics
Database Marketing Resource Management Blast Campaigns Lead Management Demand Generation Agencies Multi-Touch Attribution Multi-Channel Telemarketing Demographics Vendors More Related Topics >
article thumbnail

A Buyer Persona Template for the B2B Marketer

The Effective Marketer

MAY 20, 2011

With the new hype of content creation now making the rounds of webinars, books, and whitepapers another term has regained the spotlight: the buyer persona. Process Planning. Who’s Involved in Creating Personas. During the Bulldog Solutions event, we discuss this issue of how to create one and who should be involved.

Buyer Personas 100
Buyer Personas Template Bulldog Solutions B2B Marketing 100
article thumbnail

Hive9 Marketing Performance Management Includes Customer Journey Optimization

Customer Experience Matrix

MARCH 29, 2016

A true "system-assembled journey" would be built by examining the sequence of events for each customer and finding the most common paths to purchase. But it's much more data-driven than starting with an marketer-created design. - The planning module was the original product.

Work Management 120
Work Management Marketing Management Multi-Touch Attribution Optimization 120
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

 

Stay Connected

Join 88,000+ Insiders by signing up for our newsletter

About
Webinars
Awards
About
Editions
Webinars
Awards
Editions
Topics
LinkedIn Twitter
Powered by Aggregage | Terms and Conditions | Your California Rights and Privacy Policy
© Aggregage 2024