LeadSloth
OCTOBER 18, 2010
It mentions the importance of valuable content, the increasingly longer sales cycles and the “consumerized&# B2B sales processes. Essentially, they changed their technology without updating their processes. Process First. They think strategically about their sales & marketing processes. That was hard.
Vidyard
AUGUST 2, 2016
Lenovo, MongoDB, Bulldog Solutions and more than 100 Oracle Eloqua customers now use video content and analytics to fuel marketing success KITCHENER, Ontario – August 2, 2016 – Video has become the darling of the social media world, but modern businesses are proving that that there are real results to gain from online video content.
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Vidyard
AUGUST 2, 2016
Lenovo, MongoDB, Bulldog Solutions and more than 100 Oracle Eloqua customers now use video content and analytics to fuel marketing success. Bulldog Solutions. Today’s buyers expect video to be part of the learning process,” said Vidyard co-founder and CEO Michael Litt.
The Effective Marketer
MAY 20, 2011
I was reminded once again of the importance of creating buyer personas during Bulldog Solutions event on Marketing Benchmark in which Rob Solomon walked us through their five step process for organizing your marketing programs: Business Case. Process Planning. Bulldog Solutions Guide to Creating Buyer Personas: [link].
The Effective Marketer
MARCH 17, 2010
This post is another installment of the “gallery” concept so that you have more designs to review and use in your own creative process. Design #14 Email Sender: Bulldog Solutions Email Title: Roadmap to Demand Acceleration What I Like: This email was optimized for Outlook as you can see by the very top of it containing plain text.
Industrial Marketing Today
OCTOBER 1, 2011
Brien, VP of Sales Enablement at Bulldog Solutions , summarized the problem very well in his recent article where he wrote, “In general, salespeople don’t like leads. I know how strange that might sound, but for most companies, leads mean more work and very little to show for it.
Vidyard
JANUARY 15, 2016
“When deciding which type of video we’ll create, we consider what we’re producing for: generating awareness, helping through consideration, or aiding in the decision-making process (TOFU, MOFU and BOFU). ” – Brian Maschler, Chief Creative Officer, Bulldog Solutions Ok, you’re ready!
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