ViewPoint
MAY 10, 2012
He is East Coast Bureau Chief for BtoB Magazine. He also notes Facebook has just revamped totally its advertising line up with their new Reach Generator. He adds, “I think more and more marketers are going to be looking, not only at earned media and owned media, but also paid media gains from Facebook, Twitter and the rest.”
ViewPoint
MAY 10, 2012
He is East Coast Bureau Chief for BtoB Magazine. He also notes Facebook has just revamped totally its advertising line up with their new Reach Generator. He adds, “I think more and more marketers are going to be looking, not only at earned media and owned media, but also paid media gains from Facebook, Twitter and the rest.”
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KoMarketing Associates
JUNE 6, 2013
The conference breaks out into two separate tracks for sales and marketing professionals, coming together to highlight the latest BtoB research and keynote sessions. Dreamforce is the last event of the year we have on our radar (thus far) but could certainly be critical, since CRM powers so much in the B2B marketing space.
Paul Gillin
JANUARY 24, 2013
Brands have been piling into Facebook expecting to reap a bounty of positive PR, but they forget that these channels can be used to tear down as well as to build.”. Paul is a columnist for BtoB magazine and a director of the Society for New Communications Research. He was inducted into the CRM Hall of Fame in 2007. 508-656-0734.
markempa
AUGUST 29, 2007
Thats a question I know a lot of very busy B2B marketers ask themselves which is why I found Tessa Wegerts ClickZ article on " Facebook as a B2B Marketing Tool " interesting. But I’ve heard the audience demographic of the Facebook is now moving from being focused on college kids to becoming a place for adults.
Marketing Insider Group
JANUARY 24, 2013
BtoBmagazine – BtoB Online – The resource for # marketing strategists. BtoBsocialmedia – BtoBSocialMedia (b2b) offers daily tips on using Twitter, Facebook and other social media to increase brand awareness and social influence. Author of Twitter Marketing for Dummies, Branding Yourself and Social CRM.
Industrial Marketing Today
MAY 14, 2010
BTW, it recently won BtoB Magazine’s BtoB Social Media Awards 2010 in the blog category. 4) Automatically feed these hot sales ready prospects directly into your CRM and automatically notify the assigned sales rep (based on product or territory or whatever…).
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