Circle Studio

NOVEMBER 23, 2021

Once Covid-19 shut down nearly every conference and tradeshow of 2020 from March on, virtual events became the instantaneous replacement. Look for their production quality to increase in 2022, bringing a broadcast quality to the format by taking a cue from TV production and applying it to the virtual environment. AI-powered marketing.

Marketing AI 193

Marketing AI Trends B2B Marketing SWOT 193

ClearVoice

AUGUST 27, 2020

Pieces that have been reworked a hundred times and focused-grouped and tested before general release may just not be worth it anymore. Instead of shooting incentive meetings and conferences, they might be: Producing Zoom luncheons for a thousand staff members. Here are the trends that are driving creative and production now.

Video Marketing 105

Video Marketing Brand Identity Branding Paid Search Agency 105

KoMarketing Associates

JUNE 28, 2018

But if you don’t understand your audience and don’t target your content for them, you might as well do broadcast advertising. At our conference tables and talks. They’ll design studies, do focus groups – do everything they can to get into the minds (even the subconscious) of their audiences. Good luck with that.

Webinar Metrics 130

Webinar Metrics Enterprise Management B2B Marketing Budget 130

ConvertKit

APRIL 17, 2019

While you may want to dive head-first into setting up your email list and sending your first email broadcast, let’s pump the brakes to ensure you understand your audience on a deeper level. Interviews or focus group. Then you can build and nurture connections with them that have a greater probability of turning into sales.

Ideal Customer Profiles 86

Ideal Customer Profiles Customer Surveys Focus Group Email Marketing 86

ConvertKit

APRIL 17, 2019

While you may want to dive head-first into setting up your email list and sending your first email broadcast, let’s pump the brakes to ensure you understand your audience on a deeper level. Interviews or focus group. Then you can build and nurture connections with them that have a greater probability of turning into sales.

Customer Surveys 86

Customer Surveys Focus Group Ideal Customer Profiles Email Marketing 86

Hubspot

JULY 7, 2011

The new features were announced by Mark Zuckerberg himself at a press conference in Palo Alto, which he previously hyped would be nothing short of " awesome." Small groups are the trend that drives the majority of sharing on Facebook. Think online press conference via Facebook to your fans, or something similar.

Skype 28

Skype Facebook Features Video Marketing 28

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122