ViewPoint

MAY 9, 2013

Mobile-optimized landing pages are essential to taking advantage of the trend toward fewer desktops and more smartphones and tablets, Abraham Nord writes. It also could be a great way to maintain a relationship with journalists, find guest bloggers and stay in touch with trade show attendees. Via Marketing Land. Via ComputerWorld.

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ViewPoint

OCTOBER 16, 2012

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. "So I could not write fast enough. Wow, I couldn’t write fast enough. So what do you want from your salespeople?” I asked the marketing manager.

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Trade Show Sales Qualified Leads Forecasting CRM 120

ViewPoint

NOVEMBER 10, 2011

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. We’ll miss you Andy, but your writing, questions and grumblings brightened our days. that opportunities are never lost; someone will take the ones you miss.

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ViewPoint

JUNE 20, 2011

We are honored to have Anthony Iannarino as a guest blogger this month. Over at The Sales Blog, I write about dream clients. Anthony is President and CSO of SOLUTIONS Staffing , Director of B2B Sales Coach & Consultancy , and author of The Sales Blog.

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ViewPoint

FEBRUARY 26, 2013

Today's guest blogger is Dan Armstrong , Director of Research and Thought Leadership at ITSMA. At the very least, salespeople can write that extra sentence—the personal one—in their emails. Your leads may be perfect. They may have the budget and the authority to buy. They may need what you’ve got. They may be ready to purchase.

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Enterprise Management Thought Leadership Cross-Selling Work Management 120

ViewPoint

MARCH 22, 2011

Today's guest blogger, Bob Thompson, is CEO of CustomerThink Corp. , According to Kevin Randall, writing in It's a Fact: Strong Brands Drive B2B Markets , brands matter (in part) because they "tap into emotional drivers.". Imagine going into bank to open up a checking account with a few dollars you've managed to scrape together.

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