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Blogging isn’t Sexy but Done Well It Drives B2B Marketing Results [Study]

Sword and the Script | B2B

The most effective blogs in B2B marketing tend to publish longer posts, more frequently, with visuals, paid distribution and analytical measurement Blogging doesn’t have the appeal that voice search, personalization or influencer marketing do in B2B marketing, but when it’s done right, it’s surely effective, according to a new study.

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How to Promote Your Website for Free

Optinmonster

If you look at content marketing statistics , you’ll see that content marketing increases engagement and generates leads. But what is content marketing? Content marketing is the creation and distribution of online material like videos, blog posts, podcasts, social media posts, and more.

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10 Best Link Building Software & Tools

seo.co

The number of quality backlinks a website has a massive impact on its ranking in Google search. This makes link building essential on your to-do list when optimizing your site for search result dominance. Google organic search is responsible for 59.2% Ahrefs is a favorite of marketers and tops the list of link-building tools.

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Creating brand awareness

Ontraport

Business owners and marketers come to us from a wide range of industries and with a diverse set of business skills. You’re well aware of the value your offering brings to the market, and you assume that your potential customers are too. The key to making this strategy work lies in the gated content you offer.

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Creating brand awareness

Ontraport

Business owners and marketers come to us from a wide range of industries and with a diverse set of business skills. You’re well aware of the value your offering brings to the market, and you assume that your potential customers are too. The key to making this strategy work lies in the gated content you offer.

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Build Your Brand a Social Content Ladder in 5 Steps | Blogging and.

Convince & Convert

Too many companies and organizations are reinventing the content wheel for every social outpost they maintain. A better approach is to create a content ecosystem that allows you to repurpose and cascade your best information. Instead of a series of self-contained initiatives, build yourself a content ladder.

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Are You Making the Most of These 6 Critical Campaign Promotion Channels?

Hubspot

You just finished creating your latest asset for your inbound marketing campaign. Many companies make the mistake of only using one or two channels to market to their leads. In that spirit, here are some optimal channels you can (and should) use for your next marketing campaign , including specific ways you can do so.