article thumbnail

B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity

I have seen some success on Instagram for a number of clients in the event marketing space. When it comes to B2B versus B2C marketing, the number one difference is audience intent. So think about intent and what your audience is looking for. Tom: Again, I’ve been focused mostly on those “big four” platforms.

article thumbnail

8 Questions for a Big-Time Marketer Turned Influential Blogger

Convince & Convert

Recently I conducted and published a survey capturing the input of 4,000 of the top bloggers on marketing partnerships. One of the key takeaways was that the majority of bloggers want to work directly with the brands. Q: As a marketer, what was the coolest blogger outreach project you were part of?

Blogger 150
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Affiliate Marketing Tips from a SaaS Affiliate Manager

Single Grain

.” Throughout its relatively short but rich history, affiliate marketing hasn’t always had the best reputation. 1) Choose a Product Based on Your Ability to Rank for Relevant Keywords and Avoid Saturated Markets. This first tip goes out to all content-based affiliate marketers — mainly bloggers, that is.

article thumbnail

19 New Featured Sources on the B2B Marketing Zone

Webbiquity

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. For those not familiar with it, the B2B Marketing Zone (a.k.a. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers.

article thumbnail

10 Best Lead Generation Tools to Drive High-Quality Traffic in 2023

Single Grain

Who it’s for: Bloggers, marketing agencies, e-commerce websites, and small businesses. OptinMonster is a lead generation software that allows you to build marketing campaigns that generate high-quality leads. Exit-intent technology. Dive Deeper: How to Use Event Marketing to Generate Leads & Close Sales.

article thumbnail

Top 5 Inbound Marketing Articles to Start the Week: Linkbait Techniques

Hubspot

Our top inbound marketing article of the past week challenges the stereotype that linkbaiting is controversial and offers several great tips for creating link-worthy content. Marketing Takeaway: Use social media to create a more engaging experience for attendees of your live and online events.

article thumbnail

73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

Instead of launching a new content platform, consider buying a media platform or blogger site that your audience is already engaged in. For B2B marketers to “be the best answer” for their customers wherever those buyers are looking for solutions, data informed and interactive content is essential. Consistently wins. Back to top.