Industrial Marketing Today

JUNE 3, 2010

In the words of Jeffrey Zeldman , the renowned web designer, blogger, independent publisher and the king of Web standards according to Business Week, “Content precedes design. Six months later, very little traffic, even fewer leads and no sales > The new web site sucks, hasn’t done anything for our business.

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Industrial Marketing Today

AUGUST 24, 2009

Otherwise, your traffic will dry up and the hard-earned readership will lose interest. This white paper aims to change that perception of them. Get Engineers Can Sell white paper now. Most people get writer’s block or their brains freeze up while staring at a blank screen. How do you overcome this challenge?

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Hinge Marketing

DECEMBER 31, 2015

However it’s not enough to simply steer someone to your website, for online lead generation to be most effective once visitors are on your site you need to meet them where they are in the buying cycle and provide relevant content to engage them and move them further down the sales funnel.

Online Lead Generation 48

Online Lead Generation Lead Generation Marketing Websites Lead Ranking 48

Online Marketing Institute

APRIL 4, 2011

Content for Community Development Soliciting the contribution and participation of other bloggers and site owners can be a powerful way to gain awareness and links. Develop badges, awards, and general ways bloggers can showcase recommendations. Blog Post Examples Galen De Youngs list of top B2B blogs is a great example.

B2B Thought Leadership 40

B2B Thought Leadership SEM Peer-to-peer Enterprise Management 40

Single Grain

MARCH 9, 2021

B2B SEO refers to getting your business site ranked higher in the SERPs in order to drive more traffic and sales to you. Authority links help improve the ranking of the website, which leads to higher traffic and better conversion rates. Boosts website traffic. Want to grow your organic traffic by 20-100%? White papers.

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

Marketing Insider Group

JANUARY 9, 2024

Yet, it’s helpful to notice that all customer buying cycles fit into three distinct funnel stages. It’s worth noting: The tactics employed and the frequency of touches will depend on the solutions you sell and the buying cycle of the prospect. Let me explain. It’s about progression. Instead of going to the U.S.

Lead Nurturing 150

Lead Nurturing Sales Management Top of Funnel Lead Ranking 150

Industrial Marketing Today

OCTOBER 26, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Driving Traffic to Your Homepage All the Time May Be a Big Mistake by Achinta Mitra on October 26, 2009 in Industrial Websites , Website Design & Development You’ve read up on all the traffic generation tactics and optimized your site to rank high on major search engines.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60

SnapApp

DECEMBER 4, 2017

Only 55% of bloggers update old posts. If your popular content starts slipping down the ranks, a simple update could increase organic traffic 402% month-over-month, as detailed in step #3 of this tutorial. . 81%+ of marketers found that increased traffic occurred with as little as 6 hours per week invested in social media marketing.

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Webbiquity

APRIL 18, 2012

Content Marketing Strategy for B2B Software Vendors: Starring the ‘New’ White Paper by Highly Competitive – Software Industry Insights. Why Your Social Media Campaign is Performing at 1/7th of Its Potential by Business2Community. How to get the most out of content creation by iMedia Connection.

Top of Funnel 100

Top of Funnel Tactics Content Marketing Tips 100

Webbiquity

FEBRUARY 21, 2012

Content can be produced in a wide variety of formats: • White papers. Of course, in the B2B realm, your content should be targeted at addressing a specific question or concern of a specific type of buyer at a specific stage of the buying cycle (e.g. Content is like singing a song. On American Idol. Late in the season.

Social Media 100

Social Media Top of Funnel Social Marketing B2B Marketing 100

B2B Marketing Zone Posts

JUNE 9, 2010

Is The White Paper Dead for B2B Marketing? Kill the white paper!” They’re not getting any traffic, they can’t find their site in Google, and no one is calling them. Of course I would never publish such a list, but I wonder if boring bloggers even realize how dull they have become. And I tend to agree.

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40

SnapApp

DECEMBER 14, 2016

Instead of launching a new content platform, consider buying a media platform or blogger site that your audience is already engaged in. Most website visitors visit with a combination of mobile and desktop- but so much of website traffic is mobile that you can't afford to have a website that doesn't look good or doesn't work on mobile.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Webbiquity

NOVEMBER 28, 2011

by MediaPost SearchBlog Social media sites now drive more traffic to many popular sites—including Comedy Central, NFL.com and Netflix—than Google does. Their social media traffic ranged from 4% to 9% of total traffic. However, the “most-trusted sources” vary by stage of the buying cycle.

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100