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2021 Email Trends to Date and Predictions for the Future: Webinar Recording + Q&A

Litmus

April chimed in, talking about the SparkPost marketing team’s sprint process and how they work with other stakeholders in the organization. Check out our blog post that walks through step by step how to create a reliable opens audience for non-Apple Mail users with Litmus Email Analytics. Have a shared view into projects.

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Planning Your Email Strategy for 2023: How to Get Maximum ROI

Scoop.it

Although BIMI requires an exhaustive course of action, it is definitely worth the effort, especially for large organizations and enterprises. However, the challenge is that the data is spread across the organization in several databases that are not in sync with each other.

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Third-party cookies – what are they, what’s happening to them, & what to do

Choozle

While third-party cookies are placed in a visitor’s browser automatically, users (as well as the ad tech industry) are pushing for more control and transparency of any consumer data. In February of 2020, a Google blog post announced the phaseout of third-party cookies and gave initial reasoning for the pivot.

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AI Website Building | Using AI to Streamline Website Building Process

Adobe Experience Cloud Blog

That means building websites with AI could soon give the site an upper hand when it comes to visibility, organic traffic, and conversions. . Smart tools such as Mozilla’s Enhanced Privacy Protection are leading the web development community to more transparent, GDPR compliant website tracking. Enabling tracking.

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iOS 15: What you need to know

DotDigital

Organizations at every level, are developing new, more agile, digital marketing strategies. The iOS 15 update brings with it a range of new privacy features, but there are two which will have a direct impact on marketers, and email marketers in particular. Be open, honest, and transparent. This update is an opportunity.

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A Look at the Colorado Privacy Act: Predictions on the Future of User Data Protection

Convert

To make this process easier, we will compare some recent examples from different states and offer insight into how they might affect business practices as well as future trends in user data protection. Data Processing Agreement — This is common among all privacy laws. We have prepared our template back in 2018 for GDPR, available here.

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5 Fantastic Strategies to Win Corporate Buy-in for Your Marketing Plan

Allocadia

As CMOs continue to gain influence within their organizations, it’s vital to establish alignment amongst the C-Suite on the objectives and corporate vision so the entire organization is moving in unison towards one common goal. Plan and budget strategically and predict revenue performance. Connect your systems in the cloud.