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Digital Marketing In 2020 | 7 Reasons Why Small Businesses Need It

Adobe Experience Cloud Blog

Let’s start this with a statistic that should by itself be enough to have any small business owner invest in digital marketing. Digital marketing helps small businesses build lasting customer relationships. Smart small businesses do not make assumptions. Eighty-seven. Graphic source: Keap report.

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Top Marketing Strategies for Small Businesses

Sharpspring

Often, a small business’s biggest challenge is attracting enough customers to ensure a constant stream of revenue. Marketing” refers to a broad universe of tactics, tools, and theories, but when it comes to marketing strategies for small businesses, the most effective ones truly prioritize customer relationships.

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The 10 Best Examples of Thought Leadership Content Marketing

Marketing Insider Group

Thought leadership marketing means going beyond the same blog posts and regurgitated ideas that everyone seems to be publishing. Thought leadership content can help your company to get more press exposure, attract new business opportunities, and convert leads. But what exactly is thought leadership content marketing ?

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47 Superb Social Media Marketing Stats and Facts

Webbiquity

Social media now plays almost as large a role in purchasing decisions as does TV, and 57% of consumers say they’re influenced to think more highly of business after seeing positive comments or praise online. Fully a third of millennials say social media is one of their preferred channels for communicating with businesses.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

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What Is Cohort Marketing and How to Do It the Right Way

Outgrow

With this blog, we try to “demystify” Cohort Marketing. . This blog offers key takeaways from Rand Fishkin’s video on cohort marketing as part of SparkToro’s “Office-hours” live stream. . So, suppose you run an ecommerce business. What Is Cohort Marketing and How to Do It the Right Way. Role/Title . Media Consumption .

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18 Sales Podcasts Every Rep Should Check Out

Hubspot

After a long day at the office, Netflix is usually more appealing than cracking open a sales book or streaming a sales training video on YouTube. Hosts: Sweet Fish Media Founder James Carbary and Head of Business Development Jonathan Green. Host: Anthony Iannarino, entrepreneur, sales coach, and founder of The Sales Blog.