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How To Drive B2B Revenue Growth

The Marketing Blender

At the Marketing Blender, we understand the frustrations and questions that business owners have, and we’re here to help you find the solutions you need. Insufficient Marketing Investment for B2B Revenue Growth One of the primary reasons your revenue might not be growing as quickly as you want is underinvesting in marketing.

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New B2B Persona Research From Salesforce and LinkedIn Study

markempa

Getting the right content to the right people continues to be a challenge in B2B marketing. To do a detailed audience analysis to help marketers understand how they can improve marketing accuracy. I wanted to talk with Mat and bring this vital information to B2B marketers. As a marketer, we have metrics.

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The Cost of Customer Acquisition vs. Customer Retention

Kapost

Whether you’re a startup gearing to accelerate growth or a mature corporation looking to gain market share, one stat still matters… It costs 7x more to obtain a new customer than to keep an existing one. Because the barrier to entry is much higher for top-of-funnel prospects. Event marketing. And the list goes on.

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How to Generate Leads for SaaS Businesses from the Experts

Directive Agency

As a SaaS marketing leader, it’s no easy task to generate leads that are worth your time, that are at a reasonable cost, and that can turn into potential customers. Answer: In most cases, a smart mix of organic and paid marketing is going to yield strong results. Rena Gadimova – Senior Content Marketing Strategist at Adobe.

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4 Pillars of an International Marketing Strategy

Zoominfo

You know what’s a colossal marketing mistake? While every new marketing venture requires due diligence, the nuances of international communications are often overlooked when marketers try to gain traction in a new region. You can’t simply “copy and paste” your marketing efforts from the U.S. into another market.

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Marketer of The Month Podcast- EPISODE 101: Navigating Fast Growth and Established Markets – Acquisitions, Retention, and Diversification in the Age of AI

Outgrow

Welcome to the Marketer Of The Month blog! We recently interviewed Samuel Thimothy for our monthly podcast – ‘ Marketer of the Month ’! Shifting to retention in an established market 3. Welcome to another episode of Outgrows Marketer of the Month. An upcoming marketing trend is _. Saksham Sharda: Hi everyone!

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The Anatomy of an Effective SaaS Lead Generation Strategy

Single Grain

Email marketing. If you can master these three sources while simultaneously uncovering a powerful sales and marketing alignment and nurturing your leads, in due time you can turn things around. What’s the churn rate? It’s reckoned that 5% is a good churn rate for SaaS companies. Social media.