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5G's Impact on Marketing in 2020: Trends and Predictions

Martech Advisor

With 2020 just around the corner, let’s look at the trends and predictions about how 5G will impact marketing in the future. The rapid growth of technologies, such as the internet of things (IoT), immersive technology, artificial intelligence (AI), and the rise of 5G could lead to great things for marketers.

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Marketing Adjustments for Turbulent Times

Launch Marketing

As the coronavirus pandemic has completely upended business as usual, many companies have struggled in adjusting the marketing plans and activities they had in play to remain engaged with their prospects and customers in the right ways. Don’t lose your marketing momentum.

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What B2B Retailers Are Asking For This Holiday Season [ANALYSIS]

Marketing Insider Group

B2B retailers are working behind the scenes to get their products to market with the help of their consumer-facing partners. Seeing that it’s the Holiday season, we wanted to give you, dear marketer, something special. According to research from emarketer , total retail sales will drop 10.5% Let’s unwrap this package together.

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TV Is Going Away (Or Not)

Rain: The Growth Agency

It’s also quite possible that the market is heading toward a new viewership equilibrium across ad-supported and non-ad-supported content platforms. It takes 25 megabits per second of bandwidth to stream multiple subscriptions, according to an Activate analysis , but only 12% of the US currently has access to this level of bandwidth.

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Display advertising best practices: ultimate guide

Bannerflow

From humble beginnings, display advertising has gone from simplistic static images to a key channel of digital marketing. According to eMarketer research views of mobile display ads now outpace desktop by quite some measure. They are key concerns of both viewers and digital marketing teams alike. Ok, stop everything!

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What Capabilities Should Be Built into Your Voice Search Strategy?

Content Standard

As marketers doing our best to leverage the latest tools and capabilities in an ever-evolving technological landscape, it’s a question that’s growing more urgent every day. How far are you prepared to go with your brand’s voice search strategy? Popular qualifiers: Best SEO consultant for startups.

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What’s B2B Retailers Have on Their Wish Lists for 2020

NetLine

This post was originally published on the Marketing Insider Group blog , our 4th in a series exploring B2B content consumption trends using Audience Explorer. B2B retailers are working behind the scenes to get their products to market with the help of their consumer-facing partners. Black Friday. Cyber Monday.