The Lead Agency

NOVEMBER 27, 2019

You can use this report to identify words or phrases that get a lot of impressions and clicks, and most importantly, the ones that lead to conversions. Analyse Your Click-Through Rates (CTRs) An ad with a high Click Through Rate (CTR) will typically be well written, or contain something compelling that drives a searcher to respond.

Paid Search Agency 87

Paid Search Agency SEO Google Ads 87

Brandpoint

DECEMBER 13, 2018

Google reports that 71 percent of B2B buyers begin their customer journey with an unbranded search. KPIs indicate how users interact with content on the page or in the search engines, including: dwell time. Impressions in the SERPs (how many people see your content as a result). Click-through rate (CTR) = clicks/impressions.

Top of Funnel 119

Top of Funnel SEO Optimization SERP 119

SmartBug Media

APRIL 12, 2021

Guest author Holly Stanley is is a freelance B2B content writer for SaaS and digital businesses. Average click-through rate (CTR) dramatically drops after position one, with the second and third results only having a 15 percent and 11 percent CTR, respectively. Impressions. Organic CTR.

ROI 66

ROI Top of Funnel Content Marketing Lead Scoring 66

Adobe Experience Cloud Blog

JANUARY 17, 2018

Whether organic click-through rate (CTR) affects Google rankings is no longer a question. CTR along with the dwell time (how long someone spends on your website) are two critical things that RankBrain focuses on. On a Mission to Give Our CTR a Boost. With impressions ? The top three results receive almost half (!)

CTR 134

CTR Dwell Organization Click Rate 134

Single Grain

FEBRUARY 15, 2022

Having a video embedded in a blog post increases dwell time, so we chose a relevant video from Mailshake’s , Time Doctor's and Moosend's YouTube channels. 12% increase in CTR. Even though there was a decrease in clicks and CTR, it still hit the #1 spot in the SERPs. 149% increase in impressions. 38% increase in CTR.

Traffic 98

Traffic Organization CTR Cold Calling 98

Single Grain

SEPTEMBER 13, 2019

80% of marketers say video has increased dwell time on their website. Facebook’s video platform has an impressive amount of power: 84% of video marketers use Facebook for video campaigns, and out of that number, 85% say it’s successful for them. It is also getting an increasing amount of B2B traffic.

Paid Content 112

Paid Content Stats Video Marketing Paid Search Agency 112

Convert

AUGUST 30, 2022

Experiment dwell – On desktop, did the user’s cursor hover over the experiment area? They are less likely to be impressed with learnings and more interested in “wins.”. The Shopify Plus plan also allows you to create custom reports beyond the normal marketing reports and sales reports you’d get.

Lead Ranking 52

Lead Ranking Lead Scoring Conversion Rate Click Rate 52