markempa

JUNE 13, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Generation 120

Lead Generation Ideal Customer Profiles Generation Leads 120

markempa

AUGUST 17, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. How can you leverage events?

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

Ambal's Amusings

APRIL 29, 2010

We asked B2B Marketing experts: " How should B2B marketers balance the need for free content (helpful for prospects decision making) Vs. the need to have content that produces a steady flow of good leads (that can directed to sales team)? Ardath Albee is a B2B Marketing Strategist. Talk about it on Twitter, FB or LinkedIn.

Top of Funnel 100

Top of Funnel Marketing Automation Services Webinar Metrics Content Marketing 100

markempa

MAY 9, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Generation 120

Lead Generation Ideal Customer Profiles Activities Marketing Qualified Leads 120

Online Marketing Institute

NOVEMBER 8, 2010

Communications Conversations Conversations about digital PR strategy Home About Arik Work With Me Around The Web Speaking Contact Subscribe From The Blog 3 B2B social media case studies and why they work Posted by arikhanson on 17. B2B case studies. But, what can other B2B organizations learn from this campaign?

Case Studies 40

Case Studies Case Study Social Media Studies 40

Convince & Convert

APRIL 1, 2010

Jay, do you think this is a result of a lack of strategy, leadership, or clarity on the objectives? I must have used the Edelman WalMart 'flog' example 20 times in pitches and workshops! I must have used the Edelam WalMart 'Flog' example 30 times in presentations and workshops! As always – great piece Jay.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Webbiquity

SEPTEMBER 10, 2012

These women are executives, thought leaders, bloggers, authors and role models for younger women with an interest in technology. Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. Director, Marketing, Communications & PR at EndPlay, Inc.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

These women are executives, thought leaders, bloggers, authors and role models for younger women with an interest in technology. Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. Director, Marketing, Communications & PR at EndPlay, Inc.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Ambal's Amusings

AUGUST 27, 2009

In ClickInsights Expert Interview Series we feature top notch industry experts and thought leaders and get their insights, opinions and predictions. B2B marketers are producing, managing, and distributing marketing content to reach prospects and turn them into customers. Recommended Resources from B2B Marketing Experts.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Demand B2B Marketing 100

Onalytica B2B

AUGUST 30, 2017

Bio: As an agency CEO, Lee is active developing new marketing offerings, strategy and advancing thought leadership on content marketing, influencer marketing, social media marketing, SEO, and a holistic view of customer-centric digital marketing. Connect with me on LinkedIn , Twitter or via email: lee.odden@toprankmarketing.com.

Marketing AI 0

Marketing AI Work Management Marketing Management Advertising Agencies 0

Biznology

AUGUST 31, 2016

In previous posts, I shared how CMOs at Xerox, Lithium, G2Crowd, Wiley, and XOJet are getting LinkedIn wrong as they simply focused on brand awareness, reach, and filling the funnel. Wayne Breitbarth (author of The Power Formula for LinkedIn Success ) believes that for every 10 updates, 6 should be for content you didn’t create!

Social Media 151

Social Media Linkedin Media B2B Thought Leadership 151

Webbiquity

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. Contributor to the Social Media Marketing Magazine – B2B Column.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

Onalytica B2B

JANUARY 17, 2017

Such an intriguing dichotomy has been intrinsic to Influencer Relations since it became a buzzword in 2015 and is one of the reasons why there is a land grab between Marketing, Comms, PR, Content, Digital and Social teams as to who should “own” this discipline. THE REASONS WHY. 1) Lack of influencer-focused resource. Content Blue Marker.

Paid Search Agency 100

Paid Search Agency Enterprise Management Work Management B2B Thought Leadership 100

Single Grain

JUNE 26, 2023

LinkedIn : For franchises in the B2B sector or professional services (like consulting or training services), LinkedIn can be very effective. It’s a good platform for sharing thought leadership content and connecting with other businesses. What is franchise marketing?

Paid Search Agency 52

Paid Search Agency Ads Lead Ranking Lead Scoring 52