Online Marketing Institute

NOVEMBER 28, 2012

ADVERTISEMENT. ); ); ); Home » Blogs » B2B. Study: B-to-B Marketers Lagging With Social Media. Data shows about 40 percent of b-to-b brands aren’t using social marketing. Of 548 b-to-b marketers surveyed by Eloqua, about 40 percent say they are not yet using social media marketing. First Name.

B to B 40

B to B Paid Content Social Media CMS Development 40

Customer Experience Matrix

SEPTEMBER 3, 2009

Summary: Here are links to about twenty studies with statistics on online media consumption and advertising spend. Search still earns the bulk of online advertising fees because it's a gateway to other content, and perhaps because it's the easiest Web advertising to buy and optimize. This is a point worth considering.

Spending 120

Spending Media Mobile Advertising Forrester 120

MLT Creative

MARCH 7, 2011

A recent post on Mobile Commerce Daily said QR scanning in North America increased 1,200 percent in the last six months. We have found QR codes to be a powerful tool when linked to an informative video segment or a mobile site with a clear message and call-to-action. I don’t doubt it.

B2B Marketing 40

B2B Marketing Advertising Agencies B to B Planning 40

B2B Digital Marketer

AUGUST 25, 2020

It’s kind of funny is you’re even talking, I’m sitting there and thinking about just even the experiences for me when going to some of the trade shows in our industry, which now we’re not having any given the con of a year that we’re in, in the season and don’t know how many of them are going to come back.

Personalization 52

Personalization Marketing Budget Work Management Enterprise Management 52

Buzz Marketing for Technology

JUNE 27, 2008

It is their older peers that I have to repeat that lesson too (no printing the actual network diagram, complete with FW locations and IP addresses on marketing brochures; no giving away product roadmaps at Trade Shows.). advertisement. Mobility raises productivity. Load Balancing. Operating Systems. Data Center.

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Paul Gillin

JUNE 24, 2010

Much of the money that B2B marketers have poured into direct mail campaigns, trade show exhibitions and trade print advertising for the last 50 years has questionable returns. The VP of marketing communications at SAP was recently asked by B-to-B magazine how she is measuring ROI on marketing efforts.

ROI 50

ROI Paid Content Social Marketing Webcast 50

B2B Digital Marketer

APRIL 1, 2021

He is frequently asked to speak on the topic of Agile Marketing at industry conferences, and he has helped companies as diverse as T-Mobile, Salesforce, Best Buy Canada, SpaceSaver, Great Dane Trailers, Northern Alberta Institute of Technology, and Zenprise learn about and adopt Agile Marketing. And trade shows and things like that.

Planning 52

Planning Work Management Marketing Management Business 52