ActiveDEMAND
MAY 18, 2021
Today, we’re going to be automating some processes around the ActiveDEMAND Academy , the free learning management platform we use to certify our users on marketing automation. A great way to figure out how to automate something is to imagine what steps or processes a person would go through to do the task. Best Case Behavior.
Salesforce Marketing Cloud
JUNE 2, 2022
The past few years have shown us just how critical personalization is for a brand’s digital strategy. That demand is crystal clear, but marketers face three main challenges in addressing it: 1. Personalizing at scale across channels. Personalizing at scale across channels.
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Zoominfo
SEPTEMBER 3, 2020
As a B2B marketer or sales professional you have a number of things battling for your attention at any given moment. Automated emails are great for showing possible buyers relevant and personalized information in a timely manner. In fact, over 20% of marketers in a HubSpot survey say that personalization improves their engagement.
Hubspot
JUNE 27, 2018
This is a guest post written by Jamie Turner, founder of the 60 Second Marketer. He is an in-demand marketing speaker and author of the book entitled Go Mobile with Jeanne Hopkins, former VP of marketing at HubSpot. Email Marketing Best Practices of 2018. Don't Purchase Contact Lists. Don't Purchase Contact Lists.
Zoominfo
SEPTEMBER 3, 2020
As a B2B marketer or sales professional you have a number of things battling for your attention at any given moment. Automated emails are great for showing possible buyers relevant and personalized information in a timely manner. In fact, over 20% of marketers in a HubSpot survey say that personalization improves their engagement.
GreenRope
MARCH 30, 2020
M ost companies identify personalization as the biggest email marketing obstacle. Finding a way to genuinely personalize messages is crucial to building a relationship with your customer. Below is a detailed list of 10 email automation strategies you can utilize to personalize and improve the customer experience.
Biznology
JUNE 6, 2018
If you’re a small or medium size business selling to consumers, you probably want to both automate and personalize your marketing campaigns. The solution, of course, is marketing automation linked to your customer relationship management (CRM) software. Fortunately for SMB marketers, CRM is becoming main stream.
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