Hubspot

MARCH 5, 2012

When you attend a trade show or another live event on behalf of your business, it's important to be able to show the rest of your company that the investment in sending you was worth it. Trade shows and other events are very noisy. 3) Attract Trade Show Attendees With Content.

Trade Show 28

Trade Show Tactics Marketing Management Lead Scoring 28

markempa

FEBRUARY 18, 2013

The first technology that comes to mind is CRM software, such as Salesforce.com or Microsoft Dynamics. Providing performance tracking and analytics on campaigns. How Technology on the Trade Show Floor Can Help Your Sales Team Work Smarter and Sell More. Defining CRM: Thoughts from three experts.

Sales Management 120

Sales Management Work Management Marketing Management Marketing Automation Services 120

LeanData

AUGUST 18, 2014

In Salesforce.com, leads come in as individuals, not accounts. How come no one told me that my prospect showed up at our trade show booth 3 months ago? It’s not about throwing big data, business intelligence, and an analytic engine at it. Don’t they know that I have an active opportunity with that company.

Salesforce.com 40

Salesforce.com Marketing Qualified Leads Lead Ranking Top of Funnel 40

LeanData

AUGUST 18, 2014

In Salesforce.com, leads come in as individuals, not accounts. How come no one told me that my prospect showed up at our trade show booth 3 months ago? It’s not about throwing big data, business intelligence, and an analytic engine at it. Don’t they know that I have an active opportunity with that company.

Salesforce.com 40

Salesforce.com Marketing Qualified Leads Lead Ranking Top of Funnel 40

Allocadia

JUNE 7, 2019

In the fall, we announced new dashboards with key analytics into marketing performance. These dashboards are a follow-on these analytics, and part of our mission to help customers gain visibility and make better marketing decisions. Mid stage / try: Google Analytics, ABM tools, Marketing Automation, Uberflip stats.

Marketing Budget Creation 40

Marketing Budget Creation Planning Top of Funnel Budget Programs 40

Allocadia

APRIL 16, 2019

In the fall, we announced new dashboards with key analytics into marketing performance. These dashboards are a follow-on these analytics, and part of our mission to help customers gain visibility and make better marketing decisions. Mid stage / try: Google Analytics, ABM tools, Marketing Automation, Uberflip stats.

Marketing Budget Creation 40

Marketing Budget Creation Planning Top of Funnel Budget Programs 40

Hubspot

APRIL 29, 2010

Our new marketing analytics tools makes it easier to get the data needed to run the model, but for non-customers who are new to the whole idea of actually predicting and measuring an ROI from inbound marketing , I realized I needed to simplify it. A bunch of prospects, customers and partners have started using it.

Traffic 28

Traffic Cold Calling Marketing Websites Trade Show 28