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Best Website Techniques for Greater Online Lead Generation

Hinge Marketing

In fact, our research shows that firms that generate at least 60% of their leads online grow 4x faster and are 2x as profitable as their competition that doesn’t put emphasis on online lead generation. Impact of Online Lead Generation on Growth and Profitability.

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12 Essential LinkedIn Groups for B2B Marketers

KoMarketing Associates

Digital Marketing – 349,268 members. Members of this group engage in daily discussions about relevant digital marketing topics such as content marketing, social media marketing, site traffic, lead generation, email marketing, and more. Online Lead Generation – 54,553 members.

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How to Use SlideShare for B2B Lead Generation

Hinge Marketing

In a research study of 500 professional services firms, we found striking connections between online lead generation and firm growth and profitability. On the low end of the graph below, representing firms with lower levels of online lead generation, we see profitability of 14-15% of revenue. Consider this.

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Is Your Marketing Department Fluff or the Foundation for Growth?

Hinge Marketing

Marketers also use metrics to inform a variety of decisions. Thanks to Google Analytics, reports from CRM software and social media analytics, they can use numbers to gain a better understanding of each facet of client communication. SEE ALSO: 5 Reasons Why Data is the Heart of Professional Services Marketing.

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Recognizing our Agency Partner Founding Members

Sprout Social

Clicmark is a digital agency that integrates social media, website and digital tools to help their customers generate traffic, leads and clients through digital media. Eighty Three Creative is a full-service marketing agency offering everything from brand creative and production to result generated digital experiences.

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Why Business Development Begins with Your B2B Website

Hinge Marketing

Expertise is the currency of online lead generation. But it’s a commitment — a different approach to marketing. Well-Configured Analytics. Google Analytics is free and easy to install. It consists of several specialized components, and these need to work in harmony. Free Educational Content.

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Top 10 Strategies for Marketing Technology Services

Hinge Marketing

Or perhaps you’re the eternal skeptic, thinking marketing technology services and generating leads online only happens through herculean efforts? The truth is that online lead generation is within reach — and it doesn’t take a super firm to pull off. Additional Resources.