Remove Analytics Remove Google Remove Microsite Remove Webinar
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The 22 Best Virtual Event Platforms

Webbiquity

Online gatherings are no longer limited to team meetings and webinars using same old video calling tools. As noted previously in this list of top webinar tools, what separates compelling must-attend events from ho-hum gatherings is the quality of the content, promotion, presenters, and—increasingly—the underlying technology platform.

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Custom Reports: Measuring Lead Generation Conversions with Google Analytics

NuSpark Consulting

Google Analytics, Conversions, and Marketing Measurement. Google Analytics is an amazing tool that can track all types of data related to website usage; from visitor metrics to content metrics and conversion metrics. This is a pure visit to your site, triggered by the Google Analytics tracking code.

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The A-Z Guide to B2B Lead Generation

NuSpark Consulting

Feel free to challenge me with your own list or a replacement term for one of the letters. Here we go: A- Analytics. All activity of the lead generation process needs to be measured via a robust analytics program. G- Google. Marketing on the search engine, optimizing for rankings, and participation on Google+.

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Top 5 Marketing Planning Tips for 2018

Hinge Marketing

The tools are simple to use (think Google and LinkedIn), powerful and can generate more options more quickly than traditional techniques, such as asking colleagues for referrals. Do you have a section, or microsite, that creatively promotes your culture and work environment? Buyers will rely more than ever on online tools.

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Web Presence Optimization (WPO) — Its Origin, Evolution, and Future

Webbiquity

For example, microsites are no longer a productive tactic , other than for special-purpose uses such as new product launches or event promotion (in conjunction with paid advertising). Directory links no longer matter much (though building out your Google My Business profile is vital ). Image credit: Andrea Piacquadio from Pexels.

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Marketing Blog Marketing Automation | Lead Generation | Email.

SugarCRM

Microsites. Web Analytics. Webinar Campaigns. Social Analytics. Google AdWords Tracking. On-Demand Webinars. Internet Lead Capture. Lead Routing. Video Hosting. Website Tracking. Web Visitor Alerts. Web Visitor Mapping. YouTube Dashboard. Keyword Analysis and Tracking. Lead Scoring. Lead Profiles.

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Seven Groups of Tools for Designing and Optimizing Websites

Webbiquity

Fonts: When you’re ready to venture beyond Arial, Verdana, and Georgia, tools such as Google Fonts , Font Squirrel , and WhatTheFont expand your horizons with hundreds of original font choices. And Jetpack is a veritable Swiss Army knife of WordPress plugins, with analytics, social sharing, data backup, security, and other capabilities.