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What Is MarTech? Explore How Your Business Can Use It to Streamline Marketing Efforts

Marketing Insider Group

Website Analytics. Every business wants to monitor website analytics. Much of the time, you can use Google Analytics (GA) for this. Some alternatives include: Clicky : Clicky is a simple real-time analytics solution. You’ll understand your customers better and, therefore, will be able to craft more relevant offers.

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10 Crucial Email Marketing Mistakes (With Tips to Avoid Them)

SendX

In 2015 alone, VentureBeat said that there are almost 2,000 companies from 43 marketing categories; including social marketing, SEO, mobile analytics, video marketing, and more. And just think about the new categories added in the following years, giving marketers new ways to promote brands and products and totally forgetting about email.

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8 Best Email Marketing Tools For Saving Time and Increasing Conversions

Optinmonster

You’ll also get detailed insights and analytics to improve your email campaign. OptinMonster has plenty of targeting and trigger features that detect user behavior to display the right campaign to the right person at the right time. You can use the tool to create high-quality campaigns without any coding experience.

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Top 10 Best Bulk Emails Services in 2023

Optinmonster

You upload a contact list and email content to the service, then schedule the delivery of your messages. These services provide tools for creating, managing, and tracking email campaigns to make your marketing campaigns more effective. For example, you get to beautify emails by using pre-designed templates.

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6+ Mailchimp Alternatives to Crush Email Marketing in 2024

Optinmonster

Automation Functionality : Email marketing automation makes it possible to send welcome email series , abandoned cart emails, win-back campaigns , and more. You’ll need an email platform that makes it easy to set up an automated workflow , which allows these email campaigns to run on their own.

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16 Unbelievably Useful E-commerce Marketing Tools You Need ASAP!

Outgrow

E-commerce marketing tools examples are Shopify, Zapier, and Google Analytics to name a few. . This can enhance your retargeting campaigns. Likewise, they give you important insights about your customers through analytics. . SEO allows you to establish and promote your brand whenever your customers search for relevant queries.

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Key Things You Need to Know About Email Marketing Software

Webbiquity

Email marketing software can provide in-depth analytics through metrics such as open rate, CTR, forwarded messages, and engagement level. With a detailed feedback report, you can accurately calculate the cost-benefit ratio, account for each campaign’s budget, and continually test and improve all elements of your campaigns.