Allocation B2B Sales Contact Marketing The Marketing Blender 
The Marketing Blender
MAY 13, 2024
In B2B marketing, professional services is an industry that requires a specialized approach. The marketing and sales environment for B2B professional services is a highly relationship-based nurturing and selling environment. Why Is Marketing B2B Professional Services So Hard?
The Marketing Blender
NOVEMBER 30, 2023
At the Marketing Blender, we understand the frustrations and questions that business owners have, and we’re here to help you find the solutions you need. Insufficient Marketing Investment for B2B Revenue Growth One of the primary reasons your revenue might not be growing as quickly as you want is underinvesting in marketing.
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The Marketing Blender
SEPTEMBER 23, 2019
Contact Us. How to calculate and allocate your marketing budget for the next fiscal year in 2020. Tips for planning next year’s marketing budget before the end of this quarter. In Q4, two different phenomena hit marketing departments—either belts get tightened or a “use it or lose it” mentality takes hold.
The Marketing Blender
FEBRUARY 27, 2024
The emphasis on a digital-first B2B manufacturing marketing strategy has become crystal-clear. As in-person sales became less viable, the need to transition to a more robust, digital-centric approach became urgent. Yet, their steep costs and modest ROI present clear downsides. Take Bison IP as an example.
The Marketing Blender
FEBRUARY 26, 2024
The complexity of business-to-business sales and marketing can make it hard to find a marketing agency or Chief Marketing Officer with the right experience to help you hit your revenue targets. Here is our guide for how to select a fractional CMO agency if you run a B2B company.
The Marketing Blender
FEBRUARY 13, 2024
Maximize online success with a comprehensive marketing strategy that boosts your online presence, increases visibility, and drives targeted traffic to your website. Enhance your B2B marketing plan with this marketing plan template. Sales Effort: Strengthening sales efforts by delivering value and staying top of mind.
The Marketing Blender
OCTOBER 1, 2022
Contact Us. . Your guide to building a marketing budget template. Looking to create a new marketing budget template for your business? Although a marketing budget template can take some time and thought to build, it’s not as difficult as you may think it is. What should you know before building your marketing budget?
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