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Online Marketing News in 2009: The Year’s Hottest Events

Adobe Experience Cloud Blog

MySpace and Facebook sign real-time search deals with Google. Google Announces New Offerings in Real-Time, Mobile and Social Search. Google Removes Page Rank from the Webmaster Tools. Brightcove by Google - $500-$700 million. reCapture by Google. Google Caffeine: Google’s New Search Engine Index is unveiled.

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How Do I Improve My Domain Authority (DA)?

Moz

Domain Authority shines at comparing your overall authority (your aggregate link equity, for the most part) to other sites and determining where you can compete. DA is not used by Google and will have no direct impact on your rankings. But Google says DA isn't real! So, I don't want a high DA? I understand your confusion.

Domain 63
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Recapping Bill Slawski’s Reddit AMA (Ask Me Anything)

Method and Metric

At around 2004, Bill started reading and writing patents from search engines such as Google, Microsoft, and Yahoo. We know there are hundreds of ranking factors Google uses when it comes to being displayed on the SERPs and Google is typically very selective on the information they choose to share with us. Search Engine Patents.

SERP 68
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A Breakdown of HTML Usage Across ~8 Million Pages (& What It Means for Modern SEO)

Moz

Posted by Catalin.Rosu Not long ago, my colleagues and I at Advanced Web Ranking came up with an HTML study based on about 8 million index pages gathered from the top twenty Google results for more than 30 million keywords. Meta tags that Google understands. What does this have to do with SEO?

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A Brief History of Search & SEO

Hubspot

In other words, we believe, today’s Google. 1996: Google co-founders Larry Page and Sergey Brin begin building a search engine that they initially call BackRub. When Page and Brin set out to create Google, that was one of the problems they wanted to solve. The early 2000s saw the beginning of the Google takeover.

SEO 28
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Natural vs. Unnatural Links: What’s the Difference? How to Build a Natural Backlink Profile

seo.co

Google’s ability to detect natural links is more advanced than ever, and with some Google employees insisting that link building for SEO should be avoided altogether, it pays to know the real differences between unnatural and natural links and why you should be working to build backlinks naturally. Natural vs. Unnatural Link Building.

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Best of 2008 (So Far) - Cool Web Tools, Part 2

WebMarketCentral

feedkiller feedkiller is an rss mixing tool that lets you combine a variety of content into your website or favorite rss aggregator with a single rss feed. Here are 36 variations for a follow-me badge that reflects your color scheme and personality. It's free and very simple to set up.

Tools 20