Pay-Per-Click (PPC) Advertising Part 1 – Intro & the Why, Where and How
Go Beyond SEO
JUNE 25, 2018
CPM, on the other hand, or cost-per-thousand, is the marketing term for buying per 1,000 impressions, wherein ads are purchased on a cost-per-thousand basis and advertisers pay when their ads are shown in search engine results pages. Google Adwords reporting features include high-level details about impressions, clicks, and conversions.
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