SmartBug Media

NOVEMBER 18, 2022

Different tools are used to build this content—including search engine optimization (SEO), business blogging, and more—and analyze the performance data to scope your marketing efforts. HubSpot, a customer relationship management (CRM) platform used for inbound marketing , explains the buyer’s journey with a flywheel.

Inbound Marketing 98

Inbound Marketing Top of Funnel Lead Ranking Sales Qualified Leads 98

Hubspot

SEPTEMBER 17, 2018

According to a recent HubSpot Research report , four of the top six channels on which global consumers watch video are social channels. According to a report from HubSpot Research , more than 50% of consumers want to see videos from brands … more than any other type of content. Video has absolutely dominated social.

Video Marketing 101

Video Marketing Sales Management Work Management Marketing Management 101

Single Grain

FEBRUARY 17, 2022

Just under a decade ago, Eric Siu bought Single Grain and transformed the failing business into a multi-million-dollar digital marketing agency. Their expert teams create personalized marketing strategies for each client that are data-driven, get a high ROI and increase conversion rates. Top clients: JotForm. PayJunction.

Advertising Agencies 59

Advertising Agencies Paid Search Agency Marketing Agencies 1 Marketing Budget 59

Hubspot

OCTOBER 28, 2016

The folks at IMPACT Branding & Design are providing expert website critiques live at this year's INBOUND event with the help of special guests like Marcus Sheridan and HubSpot's Luke Summerfield. Visitors who are a little further down the funnel might be interested in email courses, kits, and whitepapers. all over the place.

Lead Ranking 28

Lead Ranking Marketing Qualified Leads Lead Generation Sales Qualified Leads 28

Hubspot

DECEMBER 30, 2011

It makes sense, then, to start by looking at insights from your web analytics platform, such as Google’s free Google Analytics, or a paid platform like HubSpot. Popular entry points into your website are great places to optimize for lead generation by adding calls-to-action for content offers (e.g. Landing Page Conversion Rate.

Optimization 28

Optimization Marketing Websites Landing Pages Conversion Rate 28

PureB2B

MAY 29, 2016

Blogs, Slideshares, and Infographics. If your company is planning to leverage content marketing to generate leads, Hubspot is the perfect “hub” for it. Check out their blog to see how the pros do it. Hubspot also publishes articles on how to effectively generate leads across various platforms, especially on social media.

Lead Generation 62

Lead Generation Resources Sales Qualified Leads Generation 62

Hubspot

JULY 10, 2018

It often doesn’t cost much for paid ads compared to traditional advertising costs, but offers broad mileage. What is the conversion rate of social media? While there’s no single answer for B2B social media conversion rates, there are some calculated assumptions you can use to gauge efficacy. Facebook Lead Ad.

Paid Content 98

Paid Content Lead Ranking Lead Scoring Lead Gen 98

PureB2B

MAY 29, 2016

If you’ve reached a point where your old tactics don’t work anymore, take a ‘slide’ from the experts’ playbook and read up on the reasons outsourcing can give your business a new life. If your company is planning to leverage content marketing to generate leads, Hubspot is the perfect “hub” for it. Demand Wave.

Lead Generation 54

Lead Generation Resources Sales Qualified Leads Generation 54

PureB2B

MAY 29, 2016

If you’ve reached a point where your old tactics don’t work anymore, take a ‘slide’ from the experts’ playbook and read up on the reasons outsourcing can give your business a new life. If your company is planning to leverage content marketing to generate leads, Hubspot is the perfect “hub” for it. Demand Wave.

Lead Generation 48

Lead Generation Resources Sales Qualified Leads Generation 48

Hubspot

NOVEMBER 11, 2016

If you're a HubSpot customer, you can create forms right in HubSpot and either add them to your webpages or embed them elsewhere. Non-HubSpot customers can turn to form-embedding tools like Contact Form 7, JetPack, or Google Forms. We recommend using our free Collected Forms tool, part of HubSpot Marketing Free.

Lead Generation 78

Lead Generation Marketing Websites Lead Ranking Lead Scoring 78

Hubspot

JANUARY 13, 2014

Blogging is a core component of content marketing, driving site traffic, quality leads, and establishing your position as a thought leader in your industry. Conversion Rate. Traffic is great, but every business needs new customers to sustain itself. Experimental Content. Social Optimization.

Top of Funnel 28

Top of Funnel Content Marketing Planning Content 28

Hubspot

JUNE 23, 2011

Welcome to another episode of HubSpot's Inbound Now. Like HubSpot, for instance, you guys have hundreds of clients. You are not progressing someone down these items of the sales funnel with your advertising and with your PR to get them to buy something, or with follow-up phone calls. Click here to Subscribe to Inbound Now.

Work Management 28

Work Management Marketing Management Paid Search Agency Advertising Agencies 28

Hubspot

MARCH 10, 2016

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. It's kind of like a phone for applications to have conversations -- an API literally "calls" one application and gets information to bring to you to use in your software. 6) Blogging.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

SnapApp

DECEMBER 22, 2016

There are literally thousands of great content marketing blogs online, and while this list is extensive, inevitably some great resources will be missed. If there are any blogs you'd like to see added to any of the categories below, please let us know in the comments after the post. Hubspot Email Marketing Blog.

Marketing Analytics Tools 48

Marketing Analytics Tools Sales Management Top of Funnel Planning 48