Webbiquity

MARCH 14, 2017

SlideShare is one of the most underrated content platforms in existence for B2B marketers, according to Jay Baer. Sample review: “FotoFlexer (has) a clean, tabbed interface featuring basic edits, effects, and animations, and the ability to beautify, distort, and decorate your images. Photos grab our attention. 4 ) TinyPNG.

Marketing Automation Services 202

Marketing Automation Services Tools Best Practices Sample 202

Webbiquity

MARCH 23, 2017

These 15 tools can help you distribute your content more broadly, share it socially, repurpose it for different audiences, and amplify it using paid channels. Content Publishing Tools. Sample review: “LinkedIn Pulse is a mobile app that pushes news feed of your selected topic to your device. Content Distribution Tools.

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

Webbiquity

AUGUST 9, 2016

.” But influencer marketing can be a waste of resources, or worse—actually damaging to a brand—if done wrong. Here are 28 of the best tools for influencer research and outreach. Sample review: “Klout allows you to track the impact of your opinions, links, and recommendations across your social graph. 5) Onalytica.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Marketing Budget Enterprise Management 100

Webbiquity

FEBRUARY 2, 2017

form of digital marketing, there’s no shortage of marketing technology innovation in this area. But the potential payoff for effective email marketing is substantial; email messages are more likely to be seen and acted upon by decision makers than online content, social media, or advertising. Google Review Count: 446.

Marketing Automation Services 100

Marketing Automation Services Email Marketing Enterprise Management Tools 100

Webbiquity

FEBRUARY 7, 2017

The 28 tools here will help web designers choose just the right colors, fonts, icons, patterns, and other visual design components to convey just the right brand image to the online world. Sample review: “Want to spruce up your site pages, presentations, ebooks, and other content with cool and different new fonts? 7) WhatTheFont.

Marketing Automation Services 100

Marketing Automation Services Design Tools Best Practices 100

Webbiquity

JULY 26, 2016

Fortunately, a number of file sharing tools and services have been rolled out over the past few years which speed and simplify the process. These tools make it easy and (relatively) secure to share large files with another individual, co-workers, outside vendors, or any ad hoc group for collaboration. 1) Dropbox.

Marketing Automation Services 100

Marketing Automation Services Tools Enterprise Management Best Practices 100

Webbiquity

JANUARY 24, 2017

” That’s why, as reported here previously , 88% of B2B marketers in North America use Twitter for content distribution. The platform is popular not only with consumers, celebrities, and business professionals, but also critically with journalists and influencers. 1) TwitterCounter. Google Review Count: 432. 3) Tweriod.

Twitter 100

Twitter Marketing Automation Services Tools Best Practices 100

Webbiquity

MARCH 9, 2017

Here are a dozen tools to help you create pop-ups, landing pages, and forms, and optimize your calls to action for conversion. Conversion rate optimization software with features including customized/targeted pop-ups, instant surveys, real-time analytics, A/B testing, onsite retargeting, mobile integration and more. 1 ) Picreel.

Landing Pages 187

Landing Pages Conversion Rate Optimization Conversion 187

Webbiquity

DECEMBER 19, 2016

Web analytics tools like Google Analytics or Clicky are great for the former. For the latter, SEO practitioners and digital marketers turn to rank tracker (a.k.a. rank checking or rank monitoring) tools. There are SEO rank tracker tools to fit almost any budget or need. 1) SerpBook. 1) SerpBook. Google Review Count: 217.

Marketing Automation Services 100

Marketing Automation Services Budget Programs SEO Tools 100

Webbiquity

APRIL 25, 2017

No worries—there are numerous free and low-cost photo editing tools available that enable you to add layers, apply effects, overlay text, and make other enhancements to customize images. Sample review: “Pixabay.com (offers) thousands of copyright-free images that can be used on your blog or even for commercial use.”

Video Marketing 213

Video Marketing Marketing Automation Services Best Practices Sample 213

Webbiquity

FEBRUARY 13, 2017

That means if you are only monitoring your brand’s social media accounts, you’re missing most of the social conversation about your company, products, and services. Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. These tools can help you find out.

Marketing Automation Services 270

Marketing Automation Services Social Media Enterprise Management Budget Programs 270

Webbiquity

FEBRUARY 16, 2017

That’s where online project management tools provide value. While specific feature vary among tools, most offer task management, scheduling, real-time communication, and a document repository. 1) JIRA Software. A software development project management tool for agile teams. Basecamp includes six core tools.

Enterprise Management 230

Enterprise Management Marketing Automation Services Work Management Marketing Management 230

Webbiquity

MAY 2, 2017

Web analytics tools are often all small to midsized firms will need to track their digital marketing performance—particularly when combined with marketing analytics dashboards that pull in data from social media accounts and other sources. Marketing Performance Management. Pricing: contact vendor for quote.

Enterprise Management 263

Enterprise Management Work Management Marketing Automation Services Marketing Management 263

Webbiquity

MARCH 7, 2017

While social media marketing is optimized through the use of social media monitoring and management tools, social campaigns are most effectively built and managed through the types of tools in this post. Ad monitoring tools, meanwhile, help you keep tabs on where and how your competitors are running online campaigns.

Marketing Automation Services 260

Marketing Automation Services Enterprise Management Social Media Paid Search Agency 260

Webbiquity

MAY 9, 2017

But in top-performing organizations, sales and marketing are closely aligned. A CRM system is usually the starting point, but the technology available to support sales+marketing alignment go well beyond a common platform for customer and prospect contact information. Sales Tools. ” — Marketing Insider Group.

Marketing Automation Services 214

Marketing Automation Services Enterprise Management Work Management Marketing Management 214

Webbiquity

APRIL 6, 2017

Both help sales, marketing, and customer service personnel plan and schedule follow-up activities. ” Here are eight of the best social CRM tools for capturing and scoring leads, facilitating prospect and customer social media engagement, and managing sales processes, customer relationships, and marketing programs.

Marketing Automation Services 250

Marketing Automation Services CRM Marketing Management Tools 250

Webbiquity

MARCH 27, 2017

Add multiple accounts on each platform (for example, monitoring accounts for specific product lines or key executives) and the time challenge becomes even more significant. Fortunately, social media management tools are increasing in number and sophistication as well. Sample review: “Buffer is a great automation tool.

Marketing Automation Services 0

Marketing Automation Services Enterprise Management Work Management Marketing Management 0

Webbiquity

FEBRUARY 21, 2017

The 20+ tools showcased here enable you to automatically find, source, search, store, organize, annotate, and/or share content from a wide range of publishers and social sources. Permium version includes automated content curation. Sample review: “Add and curate content from any public webpage. 1) Storify. 5) Pinterest.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

Webbiquity

JANUARY 31, 2017

Yet as pointed out on Marketing Charts , “What’s interesting to see is that CMOs don’t seem to be pursuing what’s being touted as the solution to the ROI struggle: marketing analytics.” ” Analytics tools can ultimately help measure ROI. Though the tool has its shortcomings and limitations (e.g.,

Marketing Analytics Tools 100

Marketing Analytics Tools Marketing Automation Services Analytics Enterprise Management 100

Webbiquity

FEBRUARY 28, 2017

Despite the proliferation of “labor saving” devices and process automation software, marketers (along with their colleagues in pretty much every other business function) are busier than ever. Online time-tracking tool for individuals or teams, on desktop or mobile devices. Online Time-Tracking Apps.

Marketing Automation Services 100

Marketing Automation Services Personalization Tools Product 100

Webbiquity

JANUARY 19, 2017

Best all-in-one SEO tool suites. One is to assemble a collection of best of breed tools; previous posts here have covered tools for competitive intelligence , content planning , keyword research , rank tracking , and special-purpose SEO tools for functions like technical SEO, link research, and video SEO.

Marketing Automation Services 100

Marketing Automation Services Budget Programs SEO Enterprise Management 100

Webbiquity

FEBRUARY 23, 2017

It runs between 25% and 28% of all websites, and nearly 60% of all sites built using any sort of CMS platform. In its early days, the relative ease of use compared to technical power attracted bloggers to the platform, and its open source nature attracted a broad developer following. Sample review: “Monarch is a Social Sharing Plugin.

CMS Development 239

CMS Development Best Practices Sample Marketing Automation Services 239

Webbiquity

DECEMBER 12, 2016

For example, staffing and training are critical elements in getting the most out of investments in marketing technology—which makes tools for recruiting, staffing, training, and scheduling vital to marketing success (even if HR is actually the group using these tools). Pricing: contact vendor. 1) When I Work.

Marketing Automation Services 100

Marketing Automation Services Enterprise Management Work Management Marketing Management 100

Webbiquity

APRIL 18, 2017

Screencasting tools are great for explaining how a software application works; demonstrating how to use it; or illustrating any online process. Combined with presentation tools, they’re also ideal for enhancing online meetings, as well as broadcasting and recording presentations. Screencasting Tools. 1) CamStudio.

Screencast 188

Screencast Marketing Automation Services Work Management Tools 188

Webbiquity

JANUARY 10, 2017

Given the importance of search engine optimization—organic search remains the top source of traffic for most B2B websites—t’s vital to use the right tools to help with various aspects of optimization, for any size website. Sample review: “One of the most inexpensive, but powerful tools for SEO. Pricing: free.

Marketing Automation Services 80

Marketing Automation Services SEO Tools Sample 80

Webbiquity

JANUARY 17, 2017

That’s what these tools are designed to do. Survey tools can be valuable in both the pre-CRM stage (asking questions of unknown website visitors to help with content, messaging, and design) and post-CRM phase (customer and prospect research). Sample review: “Want to find out what your customers themselves think?

Marketing Automation Services 100

Marketing Automation Services Customer Surveys Tools Best Practices 100

Webbiquity

AUGUST 23, 2016

Dominated by fashion and food posts, Pinterest is most commonly viewed as more of a B2C platform by marketers. But savvy B2B marketers increasingly see its value for promoting infographics, blog posts, videos, presentations, and case studies. Sample review: “Are you posting multiple times a day on Instagram?

Marketing Automation Services 100

Marketing Automation Services Enterprise Management Work Management Marketing Management 100

Webbiquity

DECEMBER 6, 2016

How can marketers consistently produce a variety of attention-grabbing visual content, repurposing important ideas and information in new ways? Design tool for custom images, presentations, and social media graphics. Design tool for custom images, presentations, and social media graphics. 1) Canva. Google Review Count: 366.

Marketing Automation Services 70

Marketing Automation Services Tools Sample Best Practices 70

Webbiquity

MAY 16, 2017

Welcome to the 47 th , and final (for now at least) post in the Best Online Business Tools series. Hopefully you’ve found the posts helpful and have perhaps even implemented some of the tools covered. The tools and apps reviewed here previously have fallen into fairly well-defined categories (e.g., Blog Commenting.

Marketing Automation Services 223

Marketing Automation Services Enterprise Management Work Management Marketing Management 223

Webbiquity

JANUARY 3, 2017

Screen captures are an effective format for software demos or screen callouts as well as demonstration any on-screen work sequence. Enter the address (URL) of any web page and the screen capture tool will generate a high-resolution screenshot of the full web page as a PNG image that you can download. Google Review Count: 222.

Marketing Automation Services 268

Marketing Automation Services Tools Enterprise Management Best Practices 268

Webbiquity

MARCH 30, 2017

To enhance and automate marketing functions, businesses need to invest in online tools, integration, and training. Even better—except where otherwise noted, all the tools below are free, or at least offer free versions. There are lots of tools that can help you achieve this. ” — Marketing Insider Group.

Google 100

Google Best Practices Work Management Sample 100