Valasys

APRIL 15, 2020

B2B lead nurturing is all about engaging with a targeted group of prospective customers by providing hyper-tailored solutions to their pain-points according to their specific stages in the buying cycles. Hence, effective lead nurturing strategies are crucial to bringing your marketing and lead generation efforts to full fruition.

Lead Nurturing 59

Lead Nurturing Lead Scoring Lead Ranking Sales Qualified Leads 59

Valasys

OCTOBER 23, 2019

The common questions about the LinkedIn ad budgets revolve around quantifying the Cost-per-click (CPC) and substantiating its value against the previous campaigns. Marketers also question themselves on the ad units contributing maximum leads. Why B2B Marketers must optimize their LinkedIn Ad Budgets.

Cost Per Click 49

Cost Per Click Paid Search Agency Linkedin Optimization 49

Valasys

JULY 17, 2020

Using the following steps will keep your content strategy and SEO aligned for maximizing the web discoverability: Frequently Audit Your Website Optimizing Your On-Page SEO Performing Keyword Analysis Competitive Benchmarking Focusing on an Agile Content Strategy Strengthening Your Backlinking Strategy.

Lead Generation 97

Lead Generation Lead Scoring Lead Ranking Generation 97

Valasys

FEBRUARY 28, 2020

With the help of intent data & tools available for the psychographic analysis of the prospects, the marketers can analyze the emotional quotients of the prospects. Analyzing these metrics over a while, competitively benchmarking & optimizing them helps brands in scaling-up their content game.

Loyalty 72

Loyalty Top of Funnel Content Marketing Ad Building 72

Valasys

DECEMBER 16, 2019

Moreover, 91% of B2B SaaS marketers prefer Facebook Ads over LinkedIn (Source: Statista). Audiences can be targeted based on their demographic, firmographic, technographic & psychographic insights as well on the basis of their past buying-behaviors & research habits.

Paid Search Agency 59

Paid Search Agency Facebook Ads B2B 59

Valasys

FEBRUARY 4, 2020

According to a report published in Content Marketing Institute , one doesn’t require to refine personalization as per demographic & psychographic profiles. The mere utilization of data relevant to the prospects’ industry can help in optimizing B2B personalization. Wrapping Things Up.

Marketing AI 59

Marketing AI Lead Ranking Lead Scoring Personalization 59

Valasys

SEPTEMBER 6, 2019

Thus, Twitter is an important social media platform for generating leads, nurturing them, generating conversions & also helps in building excellent relationships with the existing customers by providing excellent after-sales services through tweets & re-tweets. Session reserved for Talkwalker on Day 2). PANEL DISCUSSION.

Click Rate 40

Click Rate Marketing Automation Services Ideal Customer Profiles Social Media 40