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10 Best Mobile Payment Solutions For Your eCommerce Business

Optinmonster

With more and more people doing their shopping on their phones, it’s so important that your eCommerce store offers a wide variety of options for mobile shoppers. Authorize.net is a one of the best mobile payment solutions for eCommerce stores. Many smaller eCommerce businesses use them because the price is right.

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14 Easy eCommerce Lead Generation Tips To Improve Your Sales

Optinmonster

Are you struggling to generate leads for your eCommerce business? If you’re running an online business, eCommerce lead generation is a crucial part of creating a steady flow of revenue. However, given the growing competition in the eCommerce domain, it’s not easy to generate leads for your website. What is a Lead?

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Rising to the Paywall Challenge

Anyword

After he or she reads more than the allotted amount, the paywall locks the content, and the publication offers a subscription plan to the reader. Like most things digital, it introduces a new level of flexibility as well as complexity. But which paywall vendor should you choose? Types of Paywalls. The Metered Paywall . The Hard Paywall.

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Retention Marketing: How To Win Back Your Existing Customers

CoSchedule

Many marketers focus on high-volume channels like Facebook, TikTok, and Google. As Google plans to roll out similar privacy-oriented changes by 2023, many businesses face unprecedented customer acquisition costs. It’s no secret that acquiring new customers is essential for business growth. Acquisition Costs. Average Order Value.

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35 Web Design and Development Terms Every Marketer Should Know

Circle Studio

All websites built should follow guidelines outlined by the Americans with Disabilities Act. Call to Action (CTA ) – Specific text, image, banner or button that uses action-oriented language that urges a visitor on a website to act. Many companies are looking to perform a website redesign in the near future.

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How to Choose a Privacy Compliant A/B Testing Tool (Our Guide for German Optimizers)

Convert

The EU, for example, passed the landmark General Data Protection Regulation (GDPR) in 2018, to tighten data privacy regulations and California enforced the California Consumer Privacy Act (CCPA) in 2020. Consumers are gaining more awareness and control around their personal information, as privacy laws come into force worldwide.

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Choosing the Right Social Media Platforms for Your Buyer Personas

Marketing Insider Group

Some personas act as a ‘champion’ for a product or business. When users search for something on Google, they’ll often see relevant Twitter posts along with traditional webpage results, making any previous audience research into key search terms all the more valuable. Who buys from you, follows you, and interacts with your posts?