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10 AB Testing Examples That Will Help You Improve Your Website

accelerate agency

If you thought tests were something you’d got away from when you left school, we’ve got bad news for you. Testing is a crucial part of owning and running a successful SaaS website. At least in this case, though, you’re the one setting and not sitting the tests. What we’re talking about is AB Testing.

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What Is Split Testing? Best Split Testing Tools and Strategies

Optinmonster

When competing in a market with cutthroat competition, staying ahead of the curve means constantly seeking ways to improve and optimize. That’s where split testing, or A/B testing, comes into play. It shows you if your marketing is working and where you can make changes to improve its effectiveness.

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5 Creative Halloween Popup Ideas

Optinmonster

Halloween-themed popups can make your marketing efforts successful and earn you great returns in terms of leads and revenue. Limited-time offers are a good trick in ecommerce. And Halloween is the perfect opportunity to run a limited-time discount marketing campaign. 5 Creative Halloween Popup Ideas. Countdown Halloween Popups.

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The best times to post on Twitter 2022

Sprout Social

If you’re interested in learning how to identify your best times to post on Instagram and other social profiles, start a free trial of Sprout Social and test our ViralPost® feature with your profiles. How to set ecommerce social media up for success. Social media marketing for franchise businesses. Consumer Goods.

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How to Optimize Landing Pages to Enhance Customer Experience

Webbiquity

No matter what type of landing page a business has or how visitors end up there, the purpose of a landing page is to convert a visitor into a customer or lead, which makes them a vital part of marketing strategy. After that, use analytics and split testing to make it best in class. Test Across Devices and Browsers.

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Tips For Picking the Best DXP 2022

TrustRadius Marketing

With that information, you can improve the overall usability of your eCommerce site and improve conversions. DXPs also have tools to help you develop improved digital marketing strategies to entice your target audience to checkout. The reality is not every eCommerce site needs a DXP and not all DXPs will meet your needs.

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A Primer on Statistical Significance in A/B Testing (And The Biggest Misconceptions Around It)?

Convert

Is your A/B test taking too long to hit 95% statistical significance? For your A/B test to give you the real answers you’re looking for, you’re going to need to flex some stats muscles. If in your test, B beat A and the result showed a weak stat sig, rerunning the test may show a different result.