Vidyard

JULY 21, 2016

Skyword explored what content teams might look like in the future and how individual contributors that may not exist or may bog down the system now will molded into beautiful brand storytellers. Here’s a sweet compilation of 32 of them, from social campaigns to blogs to videos and even emails and microsites. – Vidyard.

Resources 59

Resources Planning Content Marketing Best Practices 59

Vidyard

JULY 28, 2016

Skyword explored what content teams might look like in the future and how individual contributors that may not exist or may bog down the system now will molded into beautiful brand storytellers. Here’s a sweet compilation of 32 of them, from social campaigns to blogs to videos and even emails and microsites. – Vidyard.

Resources 50

Resources Planning Content Marketing Best Practices 50

Vidyard

JULY 21, 2016

Skyword explored what content teams might look like in the future and how individual contributors that may not exist or may bog down the system now will molded into beautiful brand storytellers. Here’s a sweet compilation of 32 of them, from social campaigns to blogs to videos and even emails and microsites. – Vidyard.

Resources 50

Resources Content Marketing Planning Best Practices 50

Marketing Insider Group

JULY 1, 2020

Under the leadership of CMO Karen Walker, Cisco brought on 200 content marketers back in 2015 and they haven’t looked back. In 2015, Gartner predicted that companies heavily invested in personalization would outsell their competitors who lack personalization by 20 percent. The Content Marketing Editor (Storyteller + Strategist).

Marketing Budget 363

Marketing Budget Paid Content ROI Marketing & Strategy 363

Hubspot

JANUARY 5, 2016

To close out the year, Spotify presented each user with a "Year in Music" microsite telling the story of their 2015 music habits. Visual storytelling has always been a key ingredient in the marketing success of TOMS. Unsure how your B2B brand could use storytelling to market your product? 5) Herschel Supply Co.

Impressions 28

Impressions B2B Marketing Campaigns Microsite 28

Content Standard

FEBRUARY 18, 2015

For a long time, brands stuck to straightforward writing and storytelling: They introduced a product or service, and then plainly explained its benefit to the buyer. This is a trend that the great minds at Facebook and Instagram picked up on in 2014 and are looking to aggressively advocate for in 2015. End of story.

Media 40

Media Microsite Content Network Marketing 40

Convince & Convert

DECEMBER 30, 2015

Editor’s Note: This post is one of Convince & Convert’s Top 10 Posts of 2015. However, you can apply this storytelling tactic in many different ways to compare or contrast topics to help your audience learn the better option to pursue. Microsites. Comparisons and “Versus” Content. Company News.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167