Content Standard
SEPTEMBER 10, 2021
It’s also an excellent opportunity to advance your thought leadership. One of the most famous examples of newsjacking dates back to 2013, when a sudden power outage during Super Bowl XLVII temporarily suspended the championship game.
Hubspot
MAY 6, 2024
Since the term‘s inception in 2013, they’ve attracted immense attention and praise; there's even a reality television show called Unicorn Hunters that capitalizes on this public fascination. The term “unicorn company” was coined by Aileen Lee, venture capitalist and founder of Cowboy Ventures , in 2013. Company leadership.
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Convince & Convert
APRIL 21, 2013
Given my travel schedule and general lack of patience, I don’t watch much live television. More than 60 years past the invention of the television ad, and THIS is the best we can muster? This should be the star of a television commercial. image from BigStock.com. Last night was an exception. Self-referential. This, I love.
Convince & Convert
OCTOBER 12, 2013
2013 data from the Pew Internet project finds 72% of American adults who are online use social networking sites. To further put this into context, about 70% of American households had satellite or cable television, circa 2011. Myth 7: Content creates thought leadership. note: 85% of American adults are online).
KoMarketing Associates
FEBRUARY 9, 2016
It provides a forum for company thought-leaders and visible employees. The television series “ How Its Made ” says it all! FreshBooks CEO Mike McDerment at SociaLite 2013. It allows for self-guided learning. Video can attract prospects eager to learn more from/connect with key personnel. Milwaukee Tool: ONE-KEY.
Adobe Experience Cloud Blog
MAY 20, 2015
Print, television, and internet ads all need to tell a specific narrative tailored to brand audiences and be designed for the different mediums. in 2013, and companies making more than $1 billion annually boosted spending by an even greater 9.8%. Immersive Marketing. Storytelling has always been relevant to marketers.
Content Standard
JULY 13, 2016
Remember when we used to get news from a newspaper or a local television broadcast? Content marketing is typically thought of as how-to articles, listicles, or blog posts. Thought Leadership. Pew Research Center found that 62 percent of US adults get news on social media , and 18 percent do so often.
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