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Vocus Purchased by Private Equity Firm GTCR: This Could Be Interesting

Customer Experience Matrix

But the main reason is probably that just 15% of Vocus'' 2013 revenue came from its marketing automation products. Vocus has been working hard to change its profile. When I wrote about them last July , they had already created a Marketing Suite separate from their PR Suite.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

More than 80% of small to midsized businesses (SMBs) plan to increase their use of social media in 2013. Not suprising, considering that 87% of SMBs say that social media has helped them either somewhat or a great deal in th past year. Of those using this channel, social media accounts for 32% of SMB marketing activities.

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2013 B2B Content Marketing Awards

The Effective Marketer

In the October edition of the BtoB Online Magazine, a series of companies were showcased in what they call the 2013 Content Marketing Awards. I’ve summarized below the list for you: 2013 Content Marketing Awards. Runner-Up : Verizon Wireless, Verizon B2B SMB Digital Lifecycle Series. Category: Integrated.

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2013 B2B Content Marketing Awards

The Effective Marketer

In the October edition of the BtoB Online Magazine, a series of companies were showcased in what they call the 2013 Content Marketing Awards. I’ve summarized below the list for you: 2013 Content Marketing Awards. Runner-Up : Verizon Wireless, Verizon B2B SMB Digital Lifecycle Series. Category: Integrated.

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Tom Pisello: The ROI Guy: CIO Priorities for 2011 Indicate.

The ROI Guy

As private sector CIOs begin to consider growth and innovation, state CIO brethren will not have that luxury until at least 2013, according to our projections. New TCO Calculator: EMC SMB Virtual Solutions Advi. Cost saving consolidation, optimization and services, combined with security and regulations, are driving the budgets.

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Fear-Based Cybersecurity Content Marketing: Does It Work?

nDash

Cyber attacks became a pillar in mainstream media following data breaches at companies like Target (2013), Home Depot (2014), and Anthem (2015). As SMB leaders see headlines for data breaches at the world’s largest organizations, they’re able to distance themselves from the stories. SMB Cybersecurity Personas.

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4 Amazon Ads Trends You Can’t Ignore in 2020

Single Grain

Dive Deeper: What Amazon’s Marketing Strategy Can Teach SMB Owners. launched in 2013, selling pet products like shampoos, bandanas and jerky. Amazon’s regular sponsored ads continue to be an effective way to raise your profile and get more sales. How to Use Amazon Reviews for Content and Product Development.

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