Remove 2013 Remove Facebook Remove Social Networks Remove Television marketing
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Put Yourself on the Social Map: From Vagueness to Greatness

Convince & Convert

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. via NissanUSA Facebook. We all know that television ad spending still holds a huge market share (more than half, actually). ” But people will actually spend more time online this year than they spend watching television.

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11 Big Myths About Social Media and Content Marketing

Convince & Convert

I crushed them originally a few weeks ago on a webinar for the Content Marketing Institute : Myth 1: My customers are not social. 2013 data from the Pew Internet project finds 72% of American adults who are online use social networking sites. Even among Americans 65 years old and better, 43% of them use social.

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What You Missed Today: June 25, 2013

Hubspot

Charlie Warzel over at BuzzFeed is postulating that Instagram''s new video feature , which is integrated with Facebook (obviously), is kicking Vine''s butt because Vine showed up first. Elizabethan Facebooking, Tudor Tweeting. Sounds like my kind of social networking. Death to all the social networks!

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Marriott International Bets on Content with New Content Development Studio

Content Standard

Marriott’s global content studio will share digital and filmed content across film, television, online, digital, and print platforms, according to a press release. ” Former Disney–ABC Television executive David Beebe, now Marriott’s VP of creative, content marketing, and global marketing, will lead the new initiative.

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Why Your Brand’s Content Strategy Should Cover the News

Content Standard

Remember when we used to get news from a newspaper or a local television broadcast? Pew Research Center found that 62 percent of US adults get news on social media , and 18 percent do so often. News discovery figures pretty heavily on multiple social networks, not just Facebook. About 31 percent get news on Tumblr.

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The Internet Trifecta & the Battle for Attention: Lessons From Mary Meeker's Internet Trends Report

Hubspot

2) Google''s average revenue per user is 6X that of Facebook. 4) Internet use was up 9% in 2013 compared to 11% in 2012. 7) >75% of Buzzfeed''s visitors are from social and >50% from mobile. 8) According to Shareaholic, Pinterest amounted to 7% of social media traffic referrals worldwide. 1) 3 Cs > 4 Ps.

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Invisible Brand Marketing Is Not Just a Facebook Problem!

Digital B2B Marketing

Stop grumbling about Facebook’s latest blow to marketers. Others have finally jumped on the social media bandwagon, adding their own voice to the marketing cacophony of Facebook. Of course your posts aren’t reaching as many people on Facebook! Social: Twitter Click Rates Are Falling.

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