Industrial Marketing Today

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Content Marketing for Engineers

Industrial Marketing Today

This trend is consistent and was reported in 2010, 2011 and in 2012. Here is a brilliant example of humanizing an industrial product with a healthy dose of humor. The same engineering audience can become very passionate and active if the topic of discussion is relevant to them. Watch “It’s a Tight, Tight World!”

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Industrial Marketing Company Celebrates 25 Years in Business

Industrial Marketing Today

April 2012 marks a milestone for my industrial marketing company Tiecas, Inc. I owe a big debt of gratitude to the late, great Steve Jobs and his innovative products. I learned my business in the early years by doing production work for other ad agencies and printers around town. We are celebrating 25 years in business!

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2012 Content Marketing Trends for Manufacturers and Industrial Companies

Industrial Marketing Today

I am working right now on creating a new blog site for a manufacturing client that is scheduled to launch in mid Q1 2012. And they want it done as soon as possible in 2012. Link building is easier too and adding links to product pages deep within your site will seem more natural when they are part of the text within your posts.