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Why Digital Media is Killing TV Advertising

Hubspot

In 2018, research conducted by the Leichtman Research Group found that 78% of households still watch traditional satellite or cable TV. Traditional TV viewing has dropped dramatically since 2012 , particularly among 18-24 year olds. Image Source. Video ads are online now, too. Why TV Is Still Around.

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Who Will Win the War for TV Ad Dollars?

Contently

Ratings dropped 15 percent from London 2012. Some, sans cable subscriptions, simply tuned out. There’s the over-the-top (OTT), digital-native providers like Netflix (which will soon have as many subscribers as all of cable), Hulu, YouTube, and Amazon. It happened at the Rio Olympics. ” The digital disruption.

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When Should You Rebrand Your Business? (Plus 5 Examples!)

Single Grain

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. This is the logo for the 2012 London Olympics, which caused so much confusion and disgust that 48,000 Brits signed a petition to have it redone. Click here to download it for free right now!

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83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

0.33%, while full banners (468 x 6) generate the lowest at 0.04%. The fastest-growing age cohort on Twitter is 55-to-64 year-olds, up 79% since 2012. adults aged 18-34 than any cable network. (both at 0.07%). Smart Insights ). Smart Insights ). 3 Email Marketing Stats. Mobile matters. Heidi Cohen ). WordPress Hosting SEO ).

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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity

billion on online display (banner) advertising in 2013–30% of the total online advertising spend. adults 18-24 years old than any cable network. Half of all clicks on mobile banner ads are accidental. billion on mobile ads in 2013–more than double the amount spent in 2012. MediaPost ). marketers spent $12.8

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A Shortish History of Online Video

Vidyard

By 2005, nearly 30% of all households in the United States had “high speed” internet — using cable or DSL to access a much higher download and bandwidth rate than had been offered by telephone modems. Until Valentine’s Day, 2005. Why You Were the Time Magazine Person of the Year in 2006. YouTube found it.