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SMB a New Year Bright Spot for IT Sales and Marketing?

The ROI Guy

Hopes for the much anticipated economic recovery in 2011 were recently dashed as the European debt crisis proved worse than anticipated, and the US credit downgrade added additional uncertainty. As a result, several analyst firms have dropped their spending outlooks, and are predicting tight IT budgets for the New Year.

SMB 40
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How to Automate Your Digital Marketing Using a Smart Marketing Dashboard

B2B Digital Marketer

How can you automate the process but still stay ahead? A firm believer that every SMB should have an unfair advantage to compete against unlimited marketing budgets. As an entrepreneur or a small business owner, it’s important to stay up-to-date and to stay ahead of your competitors. But your time and resources are limited.

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9 Promising FinTech Startups You Should be Watching

Envy

TrueLayer has pioneered a developer platform to help FinTech and other adjacent companies to enhance their Know Your Customer (KYC) compliance processes, open banking, and PSD2 requirements. Est. 2011, London Twitter: @iwoca. iwoca provides loans to SMB companies located in the UK, Poland, Spain and Germany.

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Marketing Automation Monday is Here!

The Effective Marketer

What is the hand-off process with sales? Buyer personas and content creation The interaction was great and the fact that we had people from both SMB and large companies was great, we could hear both sides of the story and how different size companies work with marketing automation. United States License.

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Tom Pisello: The ROI Guy: Predictions for 2011: The End of B2B.

The ROI Guy

Monday, December 06, 2010 Predictions for 2011: The End of B2B Sales & Marketing as We Know It? These two market drivers will have important implications into 2011 and beyond for B2B sales enablement and marketing strategies and budgets. The Death of a Salesman? The Death of a Salesman?

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4 Content Strategies for B2B Corporate Blogging

Online Marketing Institute

Real-Time Activity Stream 4 Content Strategies for B2B Corporate Blogging Derek Edmond | Apr 1, 2011 | 0 Comments No matter how much planning and goal setting goes into a B2B corporate blog, the writing and content ultimately is what will make a blog successful. 2011 All rights reserved. Newsletter problems?

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5 Steps for Crafting an Effective B2B SEO Blogging Strategy

Online Marketing Institute

Real-Time Activity Stream 5 Steps for Crafting an Effective B2B SEO Blogging Strategy Derek Edmond | Mar 4, 2011 | 0 Comments Search engine marketers frequently recommend blogging as a tactic for achieving search engine optimization ( SEO ) goals. Keyword reports, Google Alerts, and third party monitoring are the start to the process.

SEO 40