article thumbnail

Social Media Marketing Strategies for 2010

Webbiquity

Marketing Sherpa last week released its 2010 Social Media Marketing Benchmark report. Among the key findings from the report: Despite the lingering economic malaise, companies across virtually all industries plan to increase budgets for social media marketing in 2010. The lessons?

article thumbnail

how to use social media - lessons from ama digital conference

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking How to Use Social Media – Lessons from AMA Digital Conference This past Friday (March 6) the AMA Tampa Bay chapter hosted an incredible full day event called the Digital Marketing Conference.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

markempa

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Third-party resources and content can also be effectively utilized to bring you an aspect of credibility through the the halo effect.

article thumbnail

Where is your mobile marketing center of gravity?

Chris Koch

We have to think about how mobile can be like the tender shoot that sprouts from the well-established tree if we’re going to be able to compete effectively. Both are winners of the 2009 ITSMA Marketing Excellence Awards —the 2010 Awards deadline is June and anyone can enter). And frankly, they are really, really jaded.

article thumbnail

B2B social media case studies - 3 you can learn from and why they work

Online Marketing Institute

Sep, 2010 in Uncategorized There’s no shortage of social media case study posts online these days. Just look at Peter Kim’s social media case study wiki –it’s chock full of examples. And, I don’t necessarily think that’s a bad thing. All in all, it’s a great way for most to learn.

article thumbnail

Best Email Marketing Tips, Tactics and Metrics of 2010

Webbiquity

It’s direct, cost-efficient, and, done properly, still an effective channel for lead generation, nurturing and sales. How can you use email marketing most effectively and avoid overloading your recipients with information? 3 items that should be in your 2010 email budget by BtoB Magazine. Email Marketing Tips and Tactics.

article thumbnail

Content Curation in B2B Marketing

Online Marketing Institute

But the only problem is that day by day, it’s less effective as everyone produces more and more content. Content marketing is about a brand producing valuable content, and prospects being educated with that content. It’s valuable, it works and it’s not going away. Brands are increasingly competing to get their content noticed.