Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! A couple of months ago, we talked about ways to engage your fan base on Facebook.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Online Marketing Institute

OCTOBER 29, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! But what about the use of social media between businesses? Business-to-business (B2B) social media is a different animal. Her example was the PayPal Developer platform.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Martech

FEBRUARY 24, 2022

More and more enterprise marketers are using call analytics platforms to collect, analyze and act upon the growing volume of caller data now being captured from the billions of inbound calls to businesses. A careful and comprehensive internal evaluation of business goals and resources is the first step in the decision-making process.

Marketing Attribution 96

Marketing Attribution Marketing Automation Services Enterprise Management Work Management 96

Webbiquity

OCTOBER 5, 2010

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. 71% of business users now say Twitter is a useful tool, up from 59% a year ago. So what are the best ways to use Twitter for business?

Twitter 100

Twitter Stats Tools Tips 100

Online Marketing Institute

NOVEMBER 8, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. Learn more.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

JULY 31, 2012

B2B: Business Media. 2010 Eddie and Ozzie Awards Call for Entries OPEN! The breakdown: “Pinterest doesn’t have an open API yet, so data has been pretty limited. Business Development. Sales/Business Development. --> ENTER a CITY and/or SELECT STATE. Business Dinner. Business Meeting. Featured Jobs.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Hubspot

JUNE 23, 2010

I hope that you will pass this blog post along to others in your organization and maybe even print it out to have on hand when others have questions related to social media marketing. A Application Programing Interface (API) - An API is a documented interface that allows one software application to to interact with another application.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

DECEMBER 30, 2011

I hope that you will pass this blog post along to others in your organization and maybe even print it out to have on hand when others have questions related to social media marketing. Application Programing Interface (API) - An API is a documented interface that allows one software application to interact with another application.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

chiefmartech

FEBRUARY 19, 2018

Over a couple of years, the idea was refined, and my first presentation at a conference on it was Rise of the Marketing Technologist in April 2010. The next year, Harvard Business Review (!!) Become a more agile organization to accelerate your adaptation to change. Marketing technologists are a real and growing profession.

Work Management 66

Work Management Marketing Management Marketing Automation Services Verticals 66

Convince & Convert

JUNE 15, 2010

Flowtown is perfect for small and medium businesses ( see my review here ). My friend Kyle Lacy does a lot of consulting in this area, helping organizations with Rapleaf analyses. While this integration is intended for personal use, you can utilize it for your business, too. Rapleaf is better for larger companies.

Social Media 155

Social Media Ideal Customer Profiles Paid Content Media 155

Convince & Convert

SEPTEMBER 8, 2010

is now out of the business entirely. The Open Graph API was a giant leap past that. Be Business-Friendly It wasn’t that long ago that MySpace wasn’t just big, it was positively cool. gave up their search engine duties in U.S. and Canada to Microsoft’s Bing last week. But back to MySpace. Cutting edge.

Paid Content 138

Paid Content Facebook Paid Search Agency Advertising Agencies 138

Customer Experience Matrix

JANUARY 31, 2014

Last week’s post looked at newer marketing automation systems that focused on small businesses. The general notion is that small businesses are finding existing marketing automation products too hard to use and would be happy with something simpler, especially if it costs less.

Marketing Automation Services 120

Marketing Automation Services Digital Asset Management Marketing Management Marketing Automation 120

Convince & Convert

AUGUST 26, 2010

The point of tracking software isn’t to determine how many tweets were sent mentioning a company, it’s to figure out what those tweets say, and what the business ramifications are. One keyword and up to 500 posts (Twitter or Facebook mentions) per month is free, making it a potential zero cost solution for very small businesses.

Social Media 120

Social Media Media Webinar Metrics Work Management 120

Contify

NOVEMBER 18, 2018

We implemented our first text analytics algorithm back in 2010. In these years, I have met several organizations that are building or planning to build similar platforms. Here are a few: Some of the websites are integration-friendly and have RSS feeds and APIs available. t has been seven years. May be, but I’m not 100% sure.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Planning 40

Lenny's Newsletter

AUGUST 8, 2023

Over the next two months, I’m going to share a multi-party in-depth playbook for kickstarting and scaling a B2B business. If you want to build a venture-scale business, a rule of thumb is that there needs to be a clear path to $100m in revenue per year, and eventually a path to $1B a year.

Startups 52

Startups Work Management CPO Enterprise Management 52

Convert

MARCH 21, 2023

For instance, you would want to exclude users who are part of your organization. Organic traffic vs paid traffic: are they interested in different items on the page? Home data does not count. Remember what we said about starting with a question? This is where it plays out: You can find more relevant answers by segmenting your audience.

Comparison 52

Comparison Budget Programs Tools Marketing Analytics Tools 52

Convince & Convert

AUGUST 3, 2010

Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages. If they are not appearing on searches most of their business is gone. Make that, Section-8 housing for your small business.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages. If they are not appearing on searches most of their business is gone. Make that, Section-8 housing for your small business.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

MARCH 16, 2010

I advocate participating in Twitter, and I’ve certainly grown my own audience via that channel, and it should be part of almost every company or business professional’s social media tool kit. In true Twitter fashion, it wasn’t “rolled out” per se, it just appeared as part of the API that third parties access. Don’t get me wrong.

Social Media 125

Social Media Media Paid Content Webinar Metrics 125

Convince & Convert

SEPTEMBER 23, 2010

Put any search term or combination of terms into Kurrently, and instantly receive the chronicle of RIGHT NOW, with Tweets and Facebook status updates organized by date stamp. Gilbert thinks perhaps it will happen, but that the additional complexity of the Facebook API will dampen the explosion somewhat. Or Microsoft.

Social Media 165

Social Media Media Webinar Metrics Marketing & Strategy 165

TrustRadius Marketing

NOVEMBER 2, 2022

2022 BEST SOFTWARE LIST FOR SMALL BUSINESSES. Recognizing the best software products based on their customer satisfaction, performance via reviews, and small business market fit. Best Software List for enterprise buSINESS Best Software List for mid-sized buSINESS. Best Software for Small Business. LEARN MORE.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

Content Standard

JULY 26, 2016

Instead, I resolved that the next project I took on would make a sustained change that would benefit the business for years to come. New opportunities to create relationships with internal business partners and stakeholders from throughout the organization are created.

Marketing Strategy 40

Marketing Strategy Marketing & Strategy Enterprise Management Planning 40

Online Marketing Institute

NOVEMBER 2, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! But what about the use of social media between businesses? Business-to-business (B2B) social media is a different animal. Her example was the PayPal Developer platform.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

NOVEMBER 4, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. Learn more.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

chiefmartech

OCTOBER 23, 2015

Ultimately, the business transformation of marketing from expense to revenue. One of Andy’s key points was how enterprise value has become more a function of repeat customer value rather than “brand value” from a recent Harvard Business Review article. The realization of “always on” contextual marketing.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40

Convince & Convert

JUNE 21, 2012

I think the thing that struck me as particularly worthwhile talking about today was the deal with Radian6 / Salesforce and Twitter to give them real time firehose access to the Twitter tweets API , which as far as I know Twitter has never done that, has never given an individual vendor access at that level. I agree, it’s interesting.

Work Management 119

Work Management Marketing Management Stats Social Media 119

Convince & Convert

MARCH 22, 2012

I should warn you that in business school I was the guy who was notorious for showing up to class having not read the case, but still dominating the conversation about the case. Of course, it’s good business for the folks at PageLever. It’s growing tremendously at a breakneck speed since I arrived in March of 2010.

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Convince & Convert

MARCH 22, 2012

I should warn you that in business school I was the guy who was notorious for showing up to class having not read the case, but still dominating the conversation about the case. Of course, it’s good business for the folks at PageLever. It’s growing tremendously at a breakneck speed since I arrived in March of 2010.

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Hubspot

OCTOBER 11, 2012

3) 83% of marketers indicate that social media is important for their business. Social media channels come equipped with a handful of useful metrics to measure reach and engagement, but what's missing is something that ties that activity to a marketer's core business and bottom line. (Source: Aberdeen ) Tweet This Stat.

Stats 28

Stats Social Media ROI Social Marketing 28

Online Marketing Institute

SEPTEMBER 30, 2010

Twitter hashtags like #followfriday help spread information on Twitter while also helping to organize it. This short guide details how to identify, track, use, and organize hashtags in an efficient and useful way. The best way to utilize them is when you need to organize information.

Twitter 40

Twitter Digg Wiki Mobile Advertising 40

Adobe Experience Cloud Blog

APRIL 8, 2014

1990s – 2010: Marketing shifts again to developing and managing customer relationships. Let’s face it: the way consumers live, work, and interact with technology isn’t organized around your campaign schedule. 1920s – 1950s: A spotlight on selling emerges. But in the last few years, technology has taken marketing by storm.

Enterprise Management 48

Enterprise Management Work Management Marketing Management Paid Search Agency 48

TrustRadius Marketing

NOVEMBER 2, 2022

2022 BEST SOFTWARE LIST FOR MID-SIZED BUSINESS. Best Software List for enterprise BUSINESS Best Software List for SMALL BUSINESS. We took that list and broke it down to winners For Mid-sized Market by the reviewer’s business size. Best Software for Mid-Sized Business. LEARN MORE. HubSpot CRM. LEARN MORE.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

TrustRadius Marketing

NOVEMBER 2, 2022

Best Software List for enterprise business Best Software List for mid-sized business. Best Software List Badges are used on TrustRadius product pages to help buyers feel empowered to make intelligent software buying decisions specific to business needs. . Lucidchart is based in Utah, and was founding in 2010.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

Best Software List for mid-sized buSINESS Best Software List for small business. We took that list and broke it down by reviewer’s business size to help direct buyers looking to fill a specific market need. Best Software for Enterprise Business. Lucidchart is based in Utah, and was founding in 2010. LEARN MORE.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

Moz

MAY 12, 2019

Adoption of PWAs is growing rapidly, and organizations are discovering the myriad of real-world business goals they can impact. Note that these technologies are not mutually exclusive; the single page app model (brought to maturity with AngularJS in 2010) obviously predates service workers and PWAs by some time.

SEO 61

SEO CMS Development API Industry CMS 61