email-campaign 2010 API Automation Generation 
Content Marketing Institute
NOVEMBER 12, 2017
The key phrases behind content-writing robots you’ll see a lot – intelligent narratives, natural language generation (NLG), and automated storytelling technology. Narrative Science started in 2010 as a Northwestern University experiment turning baseball box scores into traditional stories. And what does this technology cost?
Adobe Experience Cloud Blog
DECEMBER 15, 2009
40% of Marketers plan to increase their budgets in 2010. Marketing Automation gets Social – the first major announcement about social marketing automation. Twitter announces an API to help control, standardize and mainstream retweeting. ReturnPath releases email deliverability report. Twitter creates Twitter Lists.
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Customer Experience Matrix
NOVEMBER 1, 2013
There was a really interesting discussion this week over on Scott Brinker’s ChiefMartec blog about the evolution of marketing automation systems into “platforms” that each support a swarm of satellite applications connected through open APIs. Another aspect was whether it matters how hard it is to create the integrated applications.
Martech
FEBRUARY 24, 2022
These platforms provide a core set of competencies that automate and scale call tracking, recording, scoring, routing and fraud prevention. Call Tracking is a real-time solution that lets users track and analyze inbound calls to optimize marketing campaigns and maximize lead generation, conversion rates, and each campaign’s ROI.
Customer Experience Matrix
JANUARY 31, 2014
Last week’s post looked at newer marketing automation systems that focused on small businesses. They shared a similar approach of offering limited features in exchange for lower cost: messaging was largely limited to emails (except in Salesformics ) and campaign flows were basically linear.
Convert
APRIL 25, 2023
Machine Learning (ML)—the impetus behind the generative AI wave we are surfing—is one such option. “Artificial intelligence is the study of how to create computer programs that can perform tasks that would require human intelligence to complete” (Nilsson, 2010, p.
Customer Experience Matrix
MARCH 25, 2012
The mechanics were clear: a tool to generate HTML-based forms, surveys, banner ads, and social sharing links that could be used on Web sites or embedded in emails. Integration is on the way with other marketing automation and CRM systems. Users can also apply Kwanzoo tags to conversion pages to track results.
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