Industrial Marketing Today

MAY 3, 2010

I’m assuming you want your business blog to be more than just a personal journal. Privacy Policy | Site designed by AMAInteractive a div. An incredibly successful and popular recruiting slogan was used for over 20 years until it was retired in 2006. How about your business blog, is it all it can be for your industrial company?

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Industrial Marketing Today

APRIL 30, 2010

Re-purpose - The same content can be modified for use with different personas and verticals to increase relevance and personalization rather than relying on general, one-size-fits-all content to meet the needs of a variety of audiences. Privacy Policy | Site designed by AMAInteractive a div. Copyright © 2010 Tiecas, Inc.

Planning 60

Planning B2B Marketing Emarketing B2B 60

Industrial Marketing Today

JULY 6, 2010

The first tool is the Product Analysis Worksheet from the book Personal Selling: An Interactive Approach by Ronald Marks, Ph.D., Privacy Policy | Site designed by AMAInteractive a div. I have come across two tools for helping you dig deeper and create marketing content that focuses on benefits over features. All Rights Reserved.

Features 60

Features Web 2.0 Planning Work Management 60

Industrial Marketing Today

SEPTEMBER 27, 2010

The first type uses a self-serve model and is typically completed in the very first sales interaction, be it in person or online. The salesperson may have to spend a lot of time re-educating the customer and correcting misunderstandings Customers are prisoners of their own experiences (we all are).

Social Media 60

Social Media Social Marketing Media Planning 60

Buzz Marketing for Technology

JUNE 27, 2008

Personal IT Organization Enterprise Partner/Vendor. Continuing Education. The Leader in Face-to-Face Education for Senior Executives. New Top-Level Domains Expected in 2009. How to Be a Supremely Productive Person: A Chat With John Halamka. Privacy Policy |. Solution Centers |. Newsletters |.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Online Marketing Institute

NOVEMBER 8, 2010

Affect recommended an integrated campaign that combined social media, online video, an online sweepstakes and in-person events. This allows companies to pinpoint their target audiences and engage with them in a meaningful way — providing insights, information, education and support. For a niche community, that’s a feat.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Industrial Marketing Today

OCTOBER 26, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Driving Traffic to Your Homepage All the Time May Be a Big Mistake by Achinta Mitra on October 26, 2009 in Industrial Websites , Website Design & Development You’ve read up on all the traffic generation tactics and optimized your site to rank high on major search engines.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60

Online Marketing Institute

NOVEMBER 4, 2010

Affect recommended an integrated campaign that combined social media, online video, an online sweepstakes and in-person events. This allows companies to pinpoint their target audiences and engage with them in a meaningful way — providing insights, information, education and support. For a niche community, that’s a feat.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Industrial Marketing Today

AUGUST 24, 2010

Then you’d put that person in front of the audience and check with them.” Privacy Policy | Site designed by AMAInteractive a div. If you were going to put them on the street, what would you do? You’d arm them with information about the marketplace. You’d arm them with information about your products and how people use them.

Marketing Websites 60

Marketing Websites Marketing Budget Buying Cycle Web 2.0 60

Online Marketing Institute

SEPTEMBER 30, 2010

If you’re a tech journalist, marketing professional, or just a person interested in trends, there are many useful tools and techniques to keep up with the Twitter conversation via hashtags. The Twitter Fan Wiki also has some interesting reading material on hashtags if you’re looking to further your hashtag education.

Twitter 40

Twitter Digg Wiki Mobile Advertising 40