The Effective Marketer

SEPTEMBER 23, 2009

An advisory firm that focuses on linking marketing to financials, they have great stuff when it comes to marketing ROI and on marketing measurement. And enjoy… free is always good This entry was posted on Wednesday, September 23rd, 2009 at 8:58 pm and is filed under Marketing Training , Webinars.

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Training Planning Work Management Marketing Management 100

The Effective Marketer

APRIL 29, 2009

Depending on the category, or type, of webinar usage you will be able to list out all the features you need. Each webinar platform has a set of features that can be useful or useless and why pay a premium if you don’t care whether circles can be drawn on the screen? I hope these simple tips will help you with your webinar initiative!

Marketing Automation Services 100

Marketing Automation Services Webinar Metrics Budget Programs Work Management 100

The Effective Marketer

MAY 29, 2009

additional features, more convenience, better value, etc.) This entry was posted on Friday, May 29th, 2009 at 2:43 pm and is filed under Marketing Planning , Marketing Strategy , Pricing. Everyone wants that feature. You can follow any responses to this entry through the RSS 2.0 United States License.

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Planning Work Management Effectiveness Marketing Management 100

The Effective Marketer

JUNE 13, 2009

It is a free week long online training program featuring some great speakers on topic such as blogging, SEO, viral marketing, email marketing, lead nurturing… all the tools online marketers need to know. Do you offer free marketing materials without registration on your website? So, why is it free?

Marketing Automation Services 100

Marketing Automation Services Work Management Budget Programs Marketing Management 100

The Effective Marketer

MARCH 15, 2009

This entry was posted on Sunday, March 15th, 2009 at 6:30 pm and is filed under Decision Making , productivity. Jason Cohen says: March 16, 2009 at 12:24 pm Great point Daniel, and one that I neglected to make in my post. link] 2 days ago Virtual Events win marketers over low costs, but are attendees really paying attention?

Product 100

Product Effectiveness Marketing Automation Services Work Management 100

Anything Goes Marketing

MARCH 8, 2009

LinkedIn: Starting an Alumni Group When Linkedin started a groups feature (like Facebook groups) I thought about how I could network with former colleagues. A recent improvement has made this feature even more valuable – integrating with LinkedIn. Blogger tip: While I use Blogger, you can use any blogging platform that works for you.

Social Media 100

Social Media Web 2.0 Media Blogger 100

The Effective Marketer

FEBRUARY 25, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Getting Stuff Done with MS Outlook Note: the tips I give below work in MS Outlook 2003 as well as 2007 version. An Effective Marketer gets things done. Like Be the first to like this post.

Work Management 100

Work Management Marketing Budget Creation Marketing Management Planning 100

The Effective Marketer

MARCH 12, 2009

I like this feature because when planning my week I can easily spot a day in which I have several conference calls and may want to schedule an extra call at another day (we all need a break from conference calls, right?) here to read the rest: Better Time Management with Smart Calendars « The Effective Marketer Mail this [.]

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Marketing Budget Work Management Marketing Management Allocation 100

The Effective Marketer

FEBRUARY 12, 2009

This entry was posted on Thursday, February 12th, 2009 at 11:12 pm and is filed under Communication , productivity. 2 Responses to Outlook Productivity Tips Jason Cohen says: February 16, 2009 at 10:17 am Terrific list of tips! link] 2 days ago Virtual Events win marketers over low costs, but are attendees really paying attention?

Planning 100

Planning Product Effectiveness Tips 100

Convince & Convert

JULY 27, 2010

While I was away, Convince & Convert featured 11 guest blog posts from friends, clients, and colleagues. First of all, tremendous thanks to the incredible team of guest bloggers who did an amazing job keeping the content fresh, and the conversation lively. Some of the guest writers blog on occasion at their own sites.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Industrial Marketing Today

JUNE 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How Lack of Marketing Content Can Derail Your Website Redesign Project by Achinta Mitra on June 3, 2010 in Content Marketing , Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development What comes first – site content or site design?

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

B2B Marketing Zone Posts

JULY 9, 2009

B2B Marketing Hot List. You can subscribe to receive the best from around the web on B2B Marketing by visiting the B2B Marketing Zone and subscribing to the Best Of. The following are the top posts from featured sources based on social signals. Socialize B2B Customer Advocacy - Marketing Interactions , June 25, 2009.

Social Media 40

Social Media Twitter Social Marketing B2B Marketing 40

Hubspot

JANUARY 7, 2014

As one of the largest groups on LinkedIn, this community is chock-full of inspiration, intriguing discussions, and detailed tips and best practices for improving your online marketing, including mobile, SEO, email, and a heckuva lot more. 2) Inbound Marketers - For Marketing Professionals. Created: April 1, 2009.

Linkedin 28

Linkedin B2B Thought Leadership Planning Demand Generation Agencies 28

Online Marketing Institute

AUGUST 31, 2011

Here are a few B2B blogging communities to consider: B2B Marketing Zone launched in 2009. View all posts by Chad Wiebesick → This entry was posted in B2B Internet Marketing , Business Blogging and tagged B2B Marketing , B2B Social Media , Blogging , Facebook , Integrated Marketing , Media , Twitter.

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Traffic Demand Generation Agencies Paid Search Agency B2B 40

Convince & Convert

FEBRUARY 11, 2010

After Google Voice and its third-party apps were turned down by Apple due to “it duplicating features that the iPhone comes with (Dialer, SMS, etc),&# Google built a completely browser-based app , avoiding the restrictions and not having to split the profits. You know what’s not a good idea? All rights reserved.

Social Media 113

Social Media Media Webinar Metrics Paid Search Agency 113

Convince & Convert

FEBRUARY 10, 2010

. “We want to be the mint.com of social marketing,&# says Ethan Bloch , co-founder of the San Francisco based company. that you're pumped about Flowtown As you alluded, got some really wicked add-ons / features coming out soon, so stay tuned! link] ethan Hi Jay, Thank you for the review.

Social Media 127

Social Media Email Marketing Social Marketing Paid Search Agency 127

Convince & Convert

AUGUST 24, 2010

For every vote you cast for the keynote at South by Southwest featuring me and Amber Naslund , we’ll donate $1 of our book advance to Make-A-Wish Foundation ®. Go to [link] If you don’t have an account, please make one. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Paid Search Agency 111

Paid Search Agency PR Advertising Agencies Word of Mouth 111

Online Marketing Institute

NOVEMBER 28, 2012

Featured Jobs. Sales & Marketing. --> Bloggers. --> Resources. 2009 Eddie and Ozzie Awards Winners. Sign up for our news alerts, special offers & feature updates: Your Email Address. FOLIO: Update Webinar, content & service feature updates. Latest Featured Jobs. Circulation Marketing Director - Penn.

B to B 40

B to B Paid Content Social Media CMS Development 40

Convince & Convert

FEBRUARY 19, 2010

Social Integration in an Instant One of the outstanding new add-on features of NutshellMail is their Facebook app, which enables Facebook fan page managers to easily add an email newsletter tab to the page. Subscribers then receive a digest of all the content posted to the fan page. This, I'll try. All rights reserved.

Social Media 115

Social Media Media Paid Search Agency PR 115

Online Marketing Institute

JULY 31, 2012

Featured Jobs. Sales & Marketing. --> Bloggers. --> Resources. 2009 Eddie and Ozzie Awards Winners. Sign up for our news alerts, special offers & feature updates: Your Email Address. Featured Group Discussions. Latest Featured Jobs. Circulation Marketing Director - Penn. --> About FOLIO.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Convince & Convert

MARCH 10, 2010

With a comprehensive eBook featuring ideas and opinions from some of the best social media minds, concisely chronicling the state of social media today – and where we’re headed. So many of his points fit neatly into sound bites, that it seemed a natural – and relevant – forum for a conversation. All rights reserved.

Social Media 116

Social Media Media Webinar Metrics Marketing & Strategy 116

Convince & Convert

MAY 27, 2010

I like Icerocket.com and recently mentioned it in a video, but like Social Mention for it’s more advanced features. The More Things Change, The More Things Change | Social Media Marketing | [link] [link] Tena Hartwig great post featuring @bulbstorm!

Paid Search Agency 122

Paid Search Agency Social Media PR Advertising Agencies 122

Convince & Convert

JULY 15, 2010

Again with the blogging, make sure your blogger or bloggers want to do it, if they are forced into it, you won’t get your posts on time. You don’t need to know the what, just the who and when. If you have a Twitter account, set up a CoTweet account to help manage interactions, and define who is responsible for interaction.

Social Media 140

Social Media Paid Content Media Act-On 140

Convince & Convert

MARCH 23, 2010

I think first-time bloggers get enamored with the concept of “design.&# I'd suggest minimizing the sharing features at the bottom of the post to a few core staples, then SMACKING them in the head with a very clear CTA illustrating the reasons why they should come back again. 5 ways to fix it. 5 ways to fix it.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

SEPTEMBER 14, 2010

Of course, *I* have an app for all that. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Social Media 123

Social Media Work Management Marketing Management Media 123

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. For those not familiar with it, the B2B Marketing Zone (a.k.a. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Hubspot

AUGUST 5, 2014

I majored in Marketing at Bentley University, but was jobless and discouraged post-graduation due to the 2008 market crash. My career didn''t really start until I launched this in 2009: Connections were made, interviews were set up and I eventually landed a job at an agency later that year. Mark Traphagen.

Paid Content 28

Paid Content Work Management Marketing Management Paid Search Agency 28

Convince & Convert

JUNE 24, 2010

Of course, you can talk about the run-of-the-mill features and benefits of your product, but that doesn’t create any real kinship. In fact, on a regular feature on the Today show… they show how the products regularly don't work. The radio is a nice little bonus feature. Your points are good however.

Social Media 121

Social Media Paid Content Media Webinar Metrics 121

Convince & Convert

JUNE 7, 2010

link] [link] Hot In Marketing Delivering Happiness Delivers Indeed | Book Reviews | Social Media Consulting – Convince & Convert [link] [link] LoriBurke I want to win this book too. Saw Zappos featured this wkend on tv. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

AUGUST 19, 2010

Tougher to do in some CPG categories where history and tradition is rooted in feature/benefit selling. RT @jaybaer: The 3 Amigos: Email, Blogging, Social Sharing [link] [link] Anita Fiander The 3 Amigos: Email, Blogging, Social Sharing- [link] [link] Parissa Behnia put social frosting on your marketing cake! Awesome post!!

Social Media 140

Social Media Media Webinar Metrics Marketing & Strategy 140

Convince & Convert

JULY 6, 2010

Mentioning – or even featuring – corporate involvement is an effective means to raise awareness and need, especially for lesser-known (but equally deserving) charities and causes. link] [link] WebPro360 And, it's not just about businesses 'tooting' their own horn. Great thoughts, Laura! All rights reserved.

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Convince & Convert

JUNE 2, 2010

link] (Facebook, friendships, and voyeurism) [link] David Goldie Interesting cross between physical and online marketing, through Facebook and Diesel. link] [link] David Goldie Interesting cross between physical and online marketing, through Facebook and Diesel. link] Phil Baumann Going too far with online marketing?

Social Media 133

Social Media Media Curation Webinar Metrics 133

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. population. It’s entirely possible she is a Mass Influencer.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. It’s a good mix of coach-speak, highlights, community service footage, and cheerleader features.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

FEBRUARY 23, 2010

We also find Facebook fan pages that try to explain product features (wrong again, as it’s unlikely that non-customers are going to fan your page, thus talking about features is preaching to the converted). – [link] [link] Merry Ann Moore Very useful for getting clarity: Is Your Social Strategy Proactive or Reactive?

Social Media 117

Social Media Webinar Metrics Media Marketing & Strategy 117

Convince & Convert

JULY 28, 2010

I'm betting the featured hot spots reciprocate the recommendation in turn. I'm betting the featured hot spots reciprocate the recommendation in turn. link] Adam Cooke RT @jaybaer: 5 Ways to Turn Helpfulness Into Marketing Greatness [link] [link] marketingshop.de & Go Canada!]

Social Media 148

Social Media Media Webinar Metrics Marketing & Strategy 148

The Effective Marketer

JULY 5, 2009

We all know about features and benefits but how about the benefits of the benefits? For a nice article about features and benefits, check out Michael Fortin. This entry was posted on Sunday, July 5th, 2009 at 9:43 pm and is filed under Communication , Online Marketing. Understand the benefit of your benefit.

Copywriting 100

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