WebMarketCentral

MAY 18, 2009

Discover these answers and others here in more of the best posts from the past year on social media marketing and PR. Top 10 Business Applications for Facebook by Duct Tape Marketing Of the 1,000+ Facebook apps built thus far, only a very small number—perhaps a couple of dozen or so—have value for B2B marketers and PR pros.

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

WebMarketCentral

JUNE 30, 2009

Whether you are an entrepreneur, employee, blogger or stay at home parent, life requires you to have strength of character. For example, copywriting ( Copyblogger , Michael Fortin ), search engine marketing ( Gordon Choi , PPCBlog ), SEO ( SEOmoz , SEO Book ) and social media ( Chris Brogan , ProBlogger ).

Marketing Budget 20

Marketing Budget Classified Ads Best Practices Budget Programs 20

Convince & Convert

SEPTEMBER 22, 2010

Will they click on it to visit your offer/website/landing page? Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Will that open it? Approximately 25% of the time (on average) they will. Im Jay Baer.

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Online Marketing Institute

NOVEMBER 8, 2010

Regus chose Affect Strategies , a PR, marketing and social media firm specializing in business-to-business companies, to run their New York campaign. Furthermore, there was a 33% percent conversion rate on leads generated through the New York landing page , compared to a 12% conversion rate on 2008.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

WebMarketCentral

AUGUST 3, 2009

While their free and blogger plans offer limited funcitonality, their Pro ($60 per year as of this writing), Super Pro ($120/year) and Enterprise ($300/year) plans offer impressive capabilities at very reasonable cost. 17 Online Free Web Based Applications That You Probably Would Love To Use!

Tools 20

Tools Best Practices SEM Adwords 20

Online Marketing Institute

JANUARY 4, 2011

Recruit multiple bloggers Effective blogs are updated frequently. Newton’s team uses nine or 10 regular contributors from within the company, as well as three to four frequent guest bloggers, including customers. Plus, each blogger’s writing style will incorporate keywords in different ways to attract search engines.

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

Convince & Convert

MARCH 18, 2010

Couldn’t we use our social media outposts as targeted landing pages for our email and direct mail communications? Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

B2B Marketing Zone Posts

DECEMBER 1, 2010

People are now curating lists of the most influential bloggers by Klout score. Most hyperlinks have been removed because they refer to pages behind Oracle’s firewall. Is the era of PR over? First, let’s define what PR means from the perspective of the customer (i.e., Guard dog PR. This is up from 16% in 2008.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Online Marketing Institute

NOVEMBER 4, 2010

Regus chose Affect Strategies , a PR, marketing and social media firm specializing in business-to-business companies, to run their New York campaign. Furthermore, there was a 33% percent conversion rate on leads generated through the New York landing page , compared to a 12% conversion rate on 2008.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Your PR team was aware of most of these as it often had a hand in generating those placements. looked at over 40,000 HubSpot-customer landing pages.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Hubspot

JULY 1, 2015

This was many years ago, back when PR pros cut press coverage from publications we could actually hold in our hands, and few marketers talked about SEO in everyday conversation. “So, Advertising is about paying for attention; PR is about earning it.”. 7 PR Lessons Every Content Marketer Needs to Learn. What is PR?

PR 28

PR Top of Funnel Content Marketing Planning 28

WebMarketCentral

SEPTEMBER 14, 2009

Or one to help you find just the right word, or submit content to all of your favorite social networking sites at once, or grab screen images, or test landing pages, or instantly perform special searches on Google? How about one to automatically create animated GIFs? tactics to boost b2b marketing results.

Tools 20

Tools Best Practices Web 2.0 Adwords 20