Buzz Marketing for Technology

AUGUST 5, 2008

Tuesday, August 5, 2008. Formulating the new work literacy framework. However, I guess one of my problems is in determining how this framework for identifying work literacy will be used and for which audience. Michelle has outlined some good ways to categorize knowledge work. skip to main | skip to sidebar.

Work Management 100

Work Management Web 2.0 Marketing Management Wiki 100

Hubspot

JUNE 27, 2011

The company started blogging in 2008, and to date, it has 760 blog subscribers. This company is a great example of an organization that uses blogging and organic search to its benefit. But what were the decisions that RPS made that set themselves up as successful business bloggers ? 5) Optimized for long-tail keywords.

Traffic 28

Traffic Long Tail Marketing Tactics Paid Search Agency 28

Convince & Convert

MAY 4, 2010

Check out Phil’s blog too ) Your new book The Next Wave of Technologies deals with how organizations can adopt and adapt to new processes and advances. While many organizations have got social media religion, there are many others still swimming against the stream. Change takes time. I like the way that you phrase that.

Social Media 116

Social Media Enterprise Management Media Webinar Metrics 116

Convince & Convert

FEBRUARY 24, 2010

The theme of the presentation was this new era of marketing-centrism and what it takes to succeed in an environment where marketing plans are not month-to-month, but minute-to-minute. I developed 6 new requirements that all social media savvy, marketing-centric organizations need to have. How much can you say?

Conference 116

Conference Organization Paid Search Agency PR 116

Online Marketing Institute

JULY 9, 2009

Our client work has also covered a broad spectrum of organizations, with representation of global firms like British Telecom (BT), Microsoft, Spirent Communications and BearingPoint, as well as emerging growth companies such as GovDelivery and Epok. You have to fish where the fish are, right? There is now a baseline. Very insightful.

Social Media 40

Social Media Media Budget Programs B2B Thought Leadership 40

The ROI Guy

FEBRUARY 4, 2009

As the credit crisis continues, organizations have been forced to tighten funding allocations in preparation for a long economic winter. IT budgets for 2009 are contracting even further from the modest forecasts for 2008, which are being trimmed even as this is being written. Powered by Blogger.

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

Convince & Convert

SEPTEMBER 21, 2010

It’s about having a strategy for making your company or organization more like a person and less like a machine. Working on campaigns for several clients and its been a slow haul, especially for a new brand. Working on campaigns for several clients and its been a slow haul, especially for a new brand. Keep at it.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Online Marketing Institute

NOVEMBER 8, 2010

Furthermore, there was a 33% percent conversion rate on leads generated through the New York landing page , compared to a 12% conversion rate on 2008. From 2008 to 2009, Kinaxis saw a 270% increase in web traffic to Kinaxis.com and a 320% increase in conversions (customer leads), as a direct result of introducing the community.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Buzz Marketing for Technology

JUNE 27, 2008

Written by Sarah Perez / May 21, 2008 7:00 AM. / Soon-to-be sophomore and official Yale blogger, Sam Jackson , puts this concept to work on his own site, where he blogs about higher education marketing trends. Think of it as Facebook for bloggers (well, before Facebook was for everyone.) RWW Daily by Email. 25 Comments.

Social Media 100

Social Media Class Web 2.0 Media 100

Buzz Marketing for Technology

JULY 24, 2008

E-marketing Insight to help arts & non-profit organizations leverage the Internet. April 2008. March 2008. February 2008. January 2008. July 22, 2008. July 17, 2008. It means that arts & cultural organizations need to rethink they way they operate. Gene Carrs Patron Technology Blog.

Case Studies 100

Case Studies Emarketing Advertising Agencies Conference 100

Webbiquity

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Austin, Texas-based Susan Beebe works in Corporate Communications – Social Media Management at Dell.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Austin, Texas-based Susan Beebe works in Corporate Communications – Social Media Management at Dell.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Convince & Convert

JUNE 11, 2010

We’ve worked on this a lot, and since the book is about 1/3 written (here’s a picture of Amber when all the ideas for the outline have been wrung out of her), we need to lock it down soon. How they organize and communicate internally. Your first assignment is to help us settle on a title. Who they hire.

Webinar Metrics 125

Webinar Metrics Paid Search Agency Social Media Ad Exchange 125

Convince & Convert

SEPTEMBER 8, 2010

MySpace answered in July, 2008 – almost a full year later. Perhaps it’s different for those *working* in social media, whose real name is therefore relevant, to the majority of people who just use it? But its not working as intended. Further, mobile users actually spend more time on Facebook, not less.

Paid Content 137

Paid Content Facebook Paid Search Agency Advertising Agencies 137

Webbiquity

JANUARY 4, 2022

startup founder) has been defined as someone who will work 80 hours a week to avoid working 40. Bloggers, publishers, and ecommerce site owners constantly leave money on the table, and site visitors in the dark, about elements in their photographs because there’s no easy way to tag multiple items with multiple different links.

Enterprise Management 334

Enterprise Management Work Management Marketing Management Marketing Automation Services 334

Convince & Convert

JULY 13, 2010

I recently had lunch with an old colleague who now works for a well respected and large competitor PR firm. Well, I got to start a Twitter feed for one client, but we no longer work for them. Oh, and for those that think that “blogger outreach” counts as social exposure for your staff, don’t kid yourself. His answer?

Social Media 140

Social Media Media PR Webinar Metrics 140

Online Marketing Institute

NOVEMBER 4, 2010

Furthermore, there was a 33% percent conversion rate on leads generated through the New York landing page , compared to a 12% conversion rate on 2008. From 2008 to 2009, Kinaxis saw a 270% increase in web traffic to Kinaxis.com and a 320% increase in conversions (customer leads), as a direct result of introducing the community.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Convince & Convert

AUGUST 26, 2010

I like the at-a-glance usefulness of this one that shows the people that have tweeted about your company, organized by Klout score (See my post about Klout and online influence mining here). RowFeeder does just a few things, but does them well in an Excel environment that is familiar to millions of people.

Social Media 120

Social Media Media Webinar Metrics Work Management 120

Convince & Convert

JUNE 8, 2010

June 8th, 2010 |Written By: Jay Baer | View Comments Tweet Sure, the speed and always-on nature of the real-time Web makes it a daunting and challenging environment. That’s the Opportunity Economy at work. Opportunities Via Inquiry One of the agencies I work with is Flint Communication , based in Fargo.

Social Media 129

Social Media Paid Content Media Paid Search Agency 129

Convince & Convert

APRIL 22, 2010

In other cases, they are the new influencers, bloggers and taste-makers. link] Great tool for marketers to frame the SM conversation @ work. Keep up the good work! Keep up the good work! Keep up the good work! Keep up the good work! In some cases these are members of the media.

Social Media 129

Social Media Paid Content Media Advertising Agencies 129

Convince & Convert

AUGUST 3, 2010

(excellent post with more details on the Facebook/Amazon marriage from SeeWhy) The power and insidious nature of the “Like&# button installed everywhere, and the rich data stream that provides is probably worth more to Facebook ultimately than the eyeballs it aggregates and monetizes via ads on its.com environment.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

(excellent post with more details on the Facebook/Amazon marriage from SeeWhy) The power and insidious nature of the “Like&# button installed everywhere, and the rich data stream that provides is probably worth more to Facebook ultimately than the eyeballs it aggregates and monetizes via ads on its.com environment.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Webbiquity

SEPTEMBER 8, 2010

The key takeaway — companies can’t put all of their marketing eggs in one basket, but need to balance budgets across several areas including email, social media, organic SEO, paid search and offline campaigns. How are employees using the Internet at work? While 28% of U.S. Report: 6.8% DoubleClick got 1.7% Plus much more.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Convince & Convert

SEPTEMBER 2, 2010

I simply cannot imagine working in an industry where status quo was the norm. Every church, ad club, Rotary, Kiwanis, Elk, Moose etc organization in the U.S. Because we are working faster, longer, and more intensely, and the time for friends and family falls by the wayside. We would never go to a social event and only talk work.

Social Media 155

Social Media Media Webinar Metrics Marketing & Strategy 155

Convince & Convert

JUNE 23, 2010

Before crowdsourcing there were focus groups, which never really worked too well. nice post about why focus groups don't work: [link] ) Crowdsourcing is a great alternative to focus groups due to the fact that consumers are co-creating the content vs getting asked a series of non-relevant, predetermined questions.

Social Media 122

Social Media Media Paid Content Webinar Metrics 122

Single Grain

DECEMBER 6, 2019

Marketers can no longer stick their heads in the sand and hope that educated guesses and the same old methods will work forever. Here’s a quick look at how programmatic advertising works : To learn how to capitalize on this digital marketing trend, check out PPC Hero’s guide to get started. 3 ) Chatbots.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145