2008 B2B Process Public Relations 
WriteSpark
DECEMBER 16, 2008
Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. B2B Tech Buyers Like Social Media » How Marketers Can Help Salespeople Succeed with Large Companies. Case Studies. Content Marketing. Social Media.
The Effective Marketer
JANUARY 11, 2010
This question on a recent LinkedIn discussion thread for the Technology Marketing Community reminded me of when, a couple years ago, I delivered a presentation at the 2008 MarketingSherpa Email Marketing Summit. Good luck in your email marketing selection process! Slides can be seen below. United States License.
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markempa
JANUARY 19, 2006
B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Highlight your Contact Us page.
The Lead Agency
OCTOBER 4, 2017
The most advantageous of these, especially for public relations coordinators, is the growing development of sentiment analysis. By applying natural language processing , text analysis , computational linguistics , and biometrics , marketers are able to determine whether content is positive, negative or neutral.
Convince & Convert
JULY 21, 2010
She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. You'll see a line that resembles this: © 2008-09. | I've just changed mine to © 2008-10. Thanks for the reminder; just did it.
Convince & Convert
AUGUST 2, 2010
Despite Facebook’s apparent addiction to public relations missteps and half-baked schemes, they still keep chugging along, taking over the world one “like&# button at a time. If it’s not now, it will be soon (see my post tomorrow for more on that). Check out all the details and save 50% (only $297 for a limited time).
B2B Marketing Savvy
AUGUST 25, 2009
Would like to other professionals weigh-in on this, focusing here on the B2B consequences rather than consumer or personal use. Anecdotal observations suggest that the entry point most B2B companies test first is the addition of Twitter to some larger “listening dashboard” initiative, additive to established brand/messaging monitoring.
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