Online Marketing Institute

NOVEMBER 8, 2010

Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! For a niche community, that’s a feat.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Buzz Marketing for Technology

JUNE 27, 2008

Written by Bernard Lunn / May 21, 2008 11:15 AM. / 2008 Web Predictions. Posted by: Paul Tran | May 21, 2008 12:32 PM. I had the same experience when asking for recommendations for books on Business Strategy and on Management Consultancy - very good and relevant answers! Posted by: JC Cameron | May 21, 2008 1:38 PM.

Linkedin 100

Linkedin Google Enterprise Management Work Management 100

Convince & Convert

JUNE 10, 2012

This is of course a powerful opportunity for business, as the ability to peer into the social media behaviors of individual customers and prospects across platforms and over the long term should enable companies to deliver more relevant, impactful social interactions. Census 2008 Number of Companies by Employee Count. Are you ready?

CRM 127

CRM Top of Funnel Enterprise Management Work Management 127

Customer Experience Matrix

NOVEMBER 15, 2012

This includes the touchpoints (customer-facing execution systems), such as Web sites and call centers, and other systems with relevant data, such as order processing and marketing databases. Connections to touchpoints are typically through Web Services calls; connections to other sources are usually made through API calls and SQL queries.

Marketing Management 120

Marketing Management Marketing Automation Services Multi-Channel Touchpoints 120

SnapApp

APRIL 25, 2018

D rift | Content Strategy Team Lead. . Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. Today, she’s the Content Strategy Team Lead at Drift. . A ppcues | Head of Content Marketing. .

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

SnapApp

APRIL 25, 2018

D rift | Content Strategy Team Lead. Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. Today, she’s the Content Strategy Team Lead at Drift. A ppcues | Head of Content Marketing.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

Convince & Convert

SEPTEMBER 8, 2010

MySpace answered in July, 2008 – almost a full year later. The Open Graph API was a giant leap past that. They recognize that the future is not in dot coms at all, but in deconstructing content and making it mobile and portable. Further, mobile users actually spend more time on Facebook, not less. Cutting edge.

Paid Content 136

Paid Content Facebook Paid Search Agency Advertising Agencies 136

Online Marketing Institute

OCTOBER 1, 2010

Managing these multiple login systems from all these social networks is cumbersome due to changing APIs, protocols. More accurate contextual information as first time users information can be used to match relevant content, media, products, and even advertisements.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Adobe Experience Cloud Blog

SEPTEMBER 26, 2013

A prospect’s browsing and search activity relates directly to his intent; his social sharing activity can indicate future purchase possibilities; and emails opened, links clicked, and content consumed indicate good old interest. What content did she download or view? Social: shared content, referral, poll answer, etc.

Lead Ranking 48

Lead Ranking Forrester Click Rate Trigger Marketing 48

Convince & Convert

JUNE 15, 2010

Have you added the ability for email recipients to share content on Twitter, Facebook, Digg and elsewhere? Most quality email service providers give you the option of easily adding sharing tools, and you can then run a report showing which of your subscribers clicked your Twitter link, and/or shared content on Facebook. Thanks Jay!

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

Online Marketing Institute

NOVEMBER 4, 2010

Android Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! For a niche community, that’s a feat.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

chiefmartech

OCTOBER 30, 2016

Cross-channel attribution (or “multi-touch attribution”) became a popular concept at the time when web analytics had just completed its journey from IT to the marketing department (circa 2008). What was it about? Our culture, life experiences, perceptions… affect a system (human brain) which we do not entirely comprehend.

Marketing Attribution 40

Marketing Attribution Paid Content Work Management Analytics 40

Convince & Convert

AUGUST 3, 2010

Make your content at least semi-friendly for search engines. Now, the move is toward “social objects&# which are invariably smaller, more directed pieces of content. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated. A digital marketing success story.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Make your content at least semi-friendly for search engines. Now, the move is toward “social objects&# which are invariably smaller, more directed pieces of content. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated. A digital marketing success story.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

MARCH 16, 2010

In true Twitter fashion, it wasn’t “rolled out” per se, it just appeared as part of the API that third parties access. Much less time is spent in the public stream, where discoveries occur, and much more time is spent answering replies, and monitoring relevant topics via Twitter search. Content is king, agreed.

Social Media 124

Social Media Media Paid Content Webinar Metrics 124

Convince & Convert

SEPTEMBER 23, 2010

Gilbert thinks perhaps it will happen, but that the additional complexity of the Facebook API will dampen the explosion somewhat. Concepts under consideration include a variety of different search results (not just by time, but possibly by relevancy or impact), analytics, RSS feeds, widgets and more. that’s a big deal.

Social Media 164

Social Media Media Webinar Metrics Marketing & Strategy 164

Convince & Convert

MARCH 2, 2010

A way to remain top-of-mind with your customers, in a way that’s (hopefully) relevant and engaging. And, you’ll be able to send relevant messages to him accordingly. Really, what is social media from the brand perspective but email 2.0?

Business 116

Business Paid Search Agency Social Media Analysis 116