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Why More Members, Money, and Ads Don’t Always Mean More Success: A B2B Marketer’s Survival Guide

Webbiquity

This question is particularly compelling today as we see Facebook set new records in terms of users, market valuation and revenue growth and wait with anticipation to see if Myspace can reinvent itself after conceding its market leadership position in social networking back in 2008. Background on the two social media sites. billion users.

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Accomplish More, Stress Less – Five Ways to Be More Productive

Webbiquity

No, people were already very busy back in 2008-2009; but the great recession magnified this. Once beyond college age, the majority of people are most mentally alert in the early morning hours. Dayparting. Combine either or both of the models above with scheduling or day planning.

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Six Expert Guides to Measuring Content Marketing Results

Webbiquity

Seth Godin proclaimed back in 2008, “Content marketing is all the marketing that’s left!” ” Seven years later, that message clearly seems to have resonated, as 93% of marketers now say they do content marketing. Image credit: B2B Marketing Insider. That is, really measured—in ways that matter to the business?

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21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far

Webbiquity

If you’d like to get the attention of Walmart executives, narrow down to folks age 25 and up who live within a 25-mile radius of Bentonville, Arkansas, or else you risk targeting employees in stores across the country.” Facebook to Brands: You’re Posting Stuff Wrong by Ad Age. But be careful to attract only decision makers.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

Jenise Uehara Henrikson highlights the phenomenal growth of social media over the last six years, and particularly since 2008. Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter. Among Affluent Americans, Print Media Is Tops by Ad Age Blogs. ” Twitter Stats.

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50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Women slightly outnumber men, and one-third of Twitters are in the 25-34 year-old age bracket. Total volume is approaching 50 million tweets per day.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year. The title is a tad misleading; while younger Internet users (aged 18-33) are blogging somewhat less than in 2006 and gravitating to Facebook, there has been an uptick in blogging among those 33 and older, and blog readership is up among all age groups.